Job Description:
Content Creator - Clothing Brand
Office location: Gulberg blue mall
Office timings: 10 AM to 6 PM Monday to Saturday
Experience: 1-3 years in content creation, fashion, e-commerce, or social media.
Qualification: Bachelor's degree/diploma in Marketing, Media, Fashion, Design, or relevant field preferred.
Salary: PKR month, depending on experience and skill set.
Employment: Full-Time
Key Responsibilities
- Create high-quality content for Instagram, Facebook, TikTok, and other social media platforms.
- Develop creative concepts for product shoots, Reels, Stories, posts, campaigns, and promotional content.
- Plan and execute creative content specifically for paid advertisements and social media campaigns.
- Create engaging short-form videos, product videos, styling videos, and behind-the-scenes content.
- Write creative captions, hooks, headlines, and ad copy using relevant and trending social media language.
- Stay updated with social media lingo, trending phrases, viral terminology, Gen-Z language, and current digital communication trends.
- Collaborate with photographers, videographers, models, designers, and the marketing team during content production.
- Develop content highlighting product features, fabric, fit, styling, offers, new launches, and brand identity.
- Repurpose existing photos and videos into different formats for various platforms.
- Assist in planning and managing the weekly/monthly content calendar.
- Review content performance and suggest new creative ideas based on engagement and advertising results.
- Ensure all content aligns with the brand's visual identity, tone, and communication style.
Key Requirements
- Strong creative and visual sense with an understanding of fashion content.
- Experience in short-form video creation and editing.
- Proficiency in tools such as CapCut, Canva, Adobe Premiere Pro/Photoshop, or similar.
- Good understanding of social media marketing and paid ad creatives.
- Strong communication and copywriting skills.
- Portfolio of previous work is required.
- Previous experience with a clothing/fashion brand is preferred.