B2B Marketing Lead - Demand Gen & Growth (IT/ERP)

Mediod Consulting; Multan; On-site; PKR 1,800,000 - 2,800,000; Full time

Job summary

Mediod Consulting in Multan is seeking a Marketing Manager to lead B2B marketing for our IT services across Europe, the Gulf and North America. You will own the marketing plan and budget and drive campaigns that generate qualified leads for our Odoo services.

You will manage content and LinkedIn, work with our SEO Manager and consultants to turn expertise into pipeline, and track performance in our CRM to report ROI.

Qualifications

• 4+ years of B2B marketing, ideally in IT services, SaaS or ERP.
• Proven results generating qualified leads for a sales team.
• Hands-on experience with LinkedIn Ads, Google Ads and marketing automation.
• Excellent written English and presentation skills.
• Degree in Marketing, Business or a related field.

Responsibilities

• Own the marketing strategy, plan, budget and lead targets.
• Run demand-generation campaigns across LinkedIn, Google Ads and email.
• Manage content: case studies, webinars, guides and newsletters with our consultants.
• Coordinate with the SEO Manager on content and landing pages.
• Manage brand, website messaging and sales enablement material.
• Track leads and ROI in Odoo CRM and report monthly.

Skills

Lead generation

Campaign management

Content marketing

B2B marketing

Marketing strategy

Education

Degree in Marketing, Business or related field

Tools

LinkedIn Ads

Google Ads

Marketing automation

Odoo CRM

Job description

Mediod Consulting in Multan is seeking a Marketing Manager to lead B2B marketing for our IT services across Europe, the Gulf and North America. You will own the marketing plan and budget and drive campaigns that generate qualified leads for our Odoo services.

You will manage content and LinkedIn, work with our SEO Manager and consultants to turn expertise into pipeline, and track performance in our CRM to report ROI.