Client Overview
Our client is an expanding Australian commercial enterprise operating across trade, building, construction, and private-label retail sectors. They are focused on growing market share for established trade products while launching new brand initiatives and expanding wholesale distribution networks.
Job Description
We are seeking a creative, commercially minded Marketing & Product Growth Assistant to drive multi-channel brand growth, product awareness, and customer acquisition. Working directly alongside the General Manager, this split-focus role balances trade product marketing (targeting builders, contractors, and wholesale distributors) with broader brand development, digital content creation, e-commerce optimization, and new private-label product launches.
Schedule
- Monday to Friday 9AM - 5:30 PM with 30 mins unpaid lunch | Australian Business Hours, 35 hours per week
Responsibilities
- Trade Product Marketing & Growth (~50% Focus): Develop and execute promotional campaigns to increase trade product awareness among builders, tradespeople, and wholesale distributors; create video demos, social content, and sales collateral; research competitor positioning; coordinate targeted email and digital ad campaigns.
- Brand Development & Digital Marketing (~50% Focus): Manage company social media platforms; write conversion-focused website copy, product descriptions, and email campaigns; implement SEO improvements; ensure consistent brand messaging across all digital touchpoints.
- New Product Launches & Private Label: Support the end-to-end development and launch of new products and private-label lines; contribute creative ideas for branding, packaging, and market positioning; conduct market research to identify customer needs and industry trends.
- Strategy & GM Collaboration: Work closely with the General Manager to translate growth ideas into actionable marketing initiatives, monitor campaign KPIs, and refine strategies based on sales results.
Must-Have Requirements
- Core Marketing Skills: Demonstrated experience or portfolio covering digital marketing, content creation, copywriting, brand growth, or product marketing (open to candidates with practical experience from personal projects or online store management).
- Commercial & Visual Aptitude: Strong business acumen paired with an eye for design, brand aesthetics, and effective visual storytelling.
- Research & Analytical Abilities: Strong research capability to evaluate competitor tactics, customer buying behaviors, and market opportunities.
- Autonomy & Time Management: High initiative to execute projects independently in a remote environment, manage competing deadlines, and take ownership of campaign outcomes.
- Timezone Alignment: Full availability during Australian business hours (AEST/AEDT).
Nice-to-Have Requirements
- Direct experience supporting marketing campaigns, product launches, or wholesale B2B outreach within the building, construction, trade, or retail industries.
- Formal degree or qualification in Marketing, Business, Communications, or a related field.
- Experience with video editing, basic graphic design software, email marketing systems, or e-commerce website management.
Why Join This Team
- Strategic, high-visibility role working directly with the General Manager
- Broad exposure across digital marketing, B2B wholesale growth, and private-label product development
- High degree of creative ownership in an environment that values experimentation and proactive ideas
- Stable full-time remote setup during standard Australian business hours
Independent Contractor Perks
- Health insurance coverage for eligible locations
- Permanent work from home
- Immediate hiring
One application, multiple possibilities:
When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.