Weight Loss Category Lead

GoRocky Pte. Ltd.; Makati; On-site; PHP 1,000,000 - 1,400,000; Full time

Job summary

GoRocky Pte. Ltd. is seeking a strategic Head of Weight Loss category to lead one of our fastest-growing lines in a clinical, consumer-health context.

You will own the category P&L, optimize pricing, bundles, and packaging, and drive retention and lifetime value while ensuring compliance and doctor-determined treatment. You will partner across Marketing, Product, and Operations to accelerate profitable growth.

Qualifications

• Commercial and analytical background with prior ownership of a P&L, category, or business unit.
• Fluent in CAC, LTV, contribution margin, retention, and payback period.
• Experience with subscription or recurring-revenue models.
• Comfortable working across Marketing, Sales, Product, Operations, and customer-facing teams.
• Healthcare, DTC, consumer health, or regulated-industry experience preferred.
• Direct, organised, and comfortable in a fast-moving, founder-led environment.
• Fluent with AI tools in daily work.

Responsibilities

• Own the category P&L: revenue, COGS, marketing spend, pricing, package mix, and contribution margin.
• Own the patient journey from consultation to renewal, reducing drop-off in the first months.
• Improve the offering: products, protocols, bundles, pricing, and packaging in coordination with Medical, Product, and Brand.
• Partner with Marketing on acquisition targets and spend, judged on CAC and payback.
• Manage the Weight Loss Sales Lead and Ops/B2B Associate, and through them the sales and support team.
• Turn commercial priorities into clear initiatives with owners and outcomes across Tech, Patient Care, Operations, Finance, and Clinical teams.
• Keep all category messaging accurate and compliant. Treatment is doctor-determined.
• Report category performance, risks, and recommended actions to leadership.

Job description

You own Weight Loss as a business. It is our largest growth category, the only one where the audience skews female (about 60% women), making it a category crucial for GoRocky and Kindred, and a subscription-style category where patients stay on treatment for months or drop off. Your job is to grow it profitably.

You are measured on contribution margin, CAC, LTV, retention, and payback period, and overall patient experience.

What you'll do

• Own the category P&L: revenue, COGS, marketing spend, pricing, package mix, and contribution margin.

• Own the patient journey from consultation to renewal, with a specific focus on treatment progression and reducing drop-off in the first months.

• Improve the offering: products, protocols, bundles, pricing, and packaging, in coordination with Medical, Product, and Brand.

• Partner with Marketing on acquisition targets and spend, judged on CAC and payback.

• Manage the Weight Loss Sales Lead and Ops/B2B Associate, and through them the sales and support team.

• Turn commercial priorities into clear initiatives with owners and outcomes across Tech, Patient Care, Operations, Finance, and Clinical teams.

• Keep all category messaging accurate and compliant. Treatment is doctor-determined.

• Report category performance, risks, and recommended actions to leadership.

What we're looking for

• Commercial and analytical background with prior ownership of a P&L, category, or business unit.

• Fluent in CAC, LTV, contribution margin, retention, and payback period.

• Experience with subscription or recurring-revenue models.

• Comfortable working across Marketing, Sales, Product, Operations, and customer-facing teams.

• Healthcare, DTC, consumer health, or regulated-industry experience preferred. Weight management experience is a plus.

• Direct, organised, and comfortable in a fast-moving, founder-led environment.

• Fluent with AI tools in daily work. This is a baseline across our team.

What success looks like

• Weight Loss grows while contribution margin holds or improves.

• Acquisition gets cheaper and is tied to measurable payback.

• Treatment duration, renewal, and lifetime value go up; early drop-off goes down.

• Leadership has clear, regular visibility into category performance.