US Marketing Lead: Demand Gen & Brand Growth

Tahche Outsourcing Services Inc; Cebu City; On-site; PHP 669,600 - 892,800; Full time

Job summary

A leading outsourcing firm is seeking a Marketing Manager to lead marketing initiatives focused on client acquisition and brand growth in the US market. You will develop marketing strategies, manage a team, and optimize campaigns. The ideal candidate has over 5 years of B2B marketing experience, particularly in professional services and outsourcing. Strong leadership, digital marketing skills, and familiarity with US client dynamics are essential. This role offers a strategic opportunity to enhance the company's brand and drive growth.

Qualifications

• 5+ years of experience in B2B marketing, preferably in outsourcing or consulting.
• 2+ years in a leadership or managerial role.
• Proficiency in digital marketing, SEO, SEM, and lead-generation campaigns.

Responsibilities

• Develop and own the marketing strategy for US client acquisition.
• Lead the marketing team in executing campaigns and initiatives.
• Manage marketing budgets and vendor relationships.
• Build and optimize lead-generation strategies through digital campaigns.
• Oversee the creation of high-quality content and branding materials.

Skills

B2B marketing experience

Digital marketing expertise

Strong communication skills

Leadership abilities

Project management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

HubSpot

Google Analytics

Google/Meta ads

Canva

Adobe Suite

Job description

A leading outsourcing firm is seeking a Marketing Manager to lead marketing initiatives focused on client acquisition and brand growth in the US market. You will develop marketing strategies, manage a team, and optimize campaigns. The ideal candidate has over 5 years of B2B marketing experience, particularly in professional services and outsourcing. Strong leadership, digital marketing skills, and familiarity with US client dynamics are essential. This role offers a strategic opportunity to enhance the company's brand and drive growth.