Trade Marketeer Iberia

Lamb Weston Meijer; España; Hybrid; PHP 4,357,000 - 5,447,000; Full time

Job summary

Lamb Weston Meijer is seeking a Trade Marketeer for the Iberia region to execute and implement marketing initiatives, aligning local campaigns with EMEA guidelines and supporting both pull and push strategies. You will coordinate with core EMEA Marketing and Country Sales teams to keep momentum and ensure timely launches.

The role requires deep business and route-to-market understanding, strong negotiating skills, and willingness to travel within the country and to the Netherlands.

Qualifications

• Bachelor's degree in Marketing, Marketing Communication or Category Management.
• 5 years of marketing experience in the Foodservice sector in the country (FMCG a plus).
• Understanding of the channels and customers.
• Comfortable in handling matrix organizations, with strong negotiating skills.
• Fluency in English and Spanish; Portuguese is a plus.
• Willingness to travel within the country and to the Netherlands.

Responsibilities

• Ensure consistent deployment and execution of EMEA marketing campaigns & initiatives.
• Deploy local campaigns in line with EMEA Marketing guidelines.
• Contribute to improving the effectiveness of all Sales Funnel steps to generate qualified leads.
• Enable and equip the sales team to practice consultative selling to become a preferred partner to our customers.
• Build and implement PULL & PUSH trade marketing plans and activation in IBERIA in cooperation with Marketing Manager and Country Sales Manager.
• Contribute to the long-term Route to Market strategy and develop initiatives in focus segments.
• Ensure aligned timing of launches and campaigns with customers and the sales team.
• Support the marketing team and the Country Sales Manager in developing the country’s Annual Operating Plan.
• Identify areas of opportunity to further improve customer engagement in the channel across regions.
• Stay current on market trends, industry standards and competitor activities.

Skills

Marketing

Negotiation

Channel management

Fluent English

Fluent Spanish

Travel flexibility

Education

Bachelor's degree in Marketing or Marketing Communication or Category Management

Job description

As a Trade Marketeer IBERIA you are accountable for Executing and Implementing Marketing and Trade Marketing initiatives, in order to support the LW value and volume ambitions within the assigned country.

This is a temporary role starting December 1st until July 1st 2027.

You will be a pivot role among Core EMEA Marketing and local Sales Execution, helping both sides to be at same speed on key priorities.

Deep Business and Route to Market understanding is required, in order to support both Pull and Push initiatives.

You will be working in the IBERIA region and will report to the EMEA Marketing Manager.

What do you do?

• Ensure consistent deployment and execution of EMEA marketing campaigns & initiatives.
• Deploy local campaigns in line with EMEA Marketing guidelines.
• Contribute to improving the effectiveness of all the Sales Funnel steps, in order to generate qualified leads.
• Enable and equip the sales team to practice consultative selling to become a preferred partner to our customers.
• In cooperation with the Marketing Manager and Country Sales Manager, build and implement PULL & PUSH trade marketing plans and activation in IBERIA
• Contribute to the long-term Route to Market strategy and develop the initiatives in the focus segments.
• Ensure the aligned timing of launches and campaigns with customers and the sales team.
• Support the marketing team and the Country Sales Manager in developing the country’s Annual Operating Plan.
• Identify areas of opportunity to further improve customer engagement in the channel across regions.
• Stay current on market trends, industry standards and competitor activities.

What do you bring?

• At least a bachelor's degree with a specialization in Marketing, Marketing Communication or Category Management.
• 5 years of marketing experience within the Foodservice sector in the country. FMCG is a plus.
• Understanding of the channels and customers.
• Comfortable in handling matrix organizations, with strong negotiating skills.
• Fluency in English & Spanish. Portuguese is a plus.
• Open to travel within the country and to the Netherlands; flexibility is essential.

We offer you a challenging job in an dynamic and growing organization in the food industry. We challenge you to grow in the same way as our organization, whereas development is key. We flourish in an environment where we create shared value, where we count on each other, and where we energize in ambitious, hardworking and dedicated teams. For the hard working, you will be rewarded properly, we have a solid labor conditions package with good salary.