Strategic Planner

DRCOM ANZ PTY; Manila; On-site; PHP 600,000 - 800,000; Full time

Job summary

DRCOM ANZ PTY is seeking an experienced Strategic Planner to support clients across Southeast Asia and other regions. The ideal candidate will analyze market data to identify needs and craft strategic briefs that inspire creative teams.

Applicants should possess a Bachelor’s degree and have over four years of experience in strategic planning, particularly within healthcare marketing. Strong collaboration and storytelling skills are essential to convey complex information effectively.

Qualifications

• At least 4 years of experience in strategic planning, ideally in healthcare or pharma.
• Strong storytelling skills to simplify complex science.
• Understanding of pharmaceutical marketing regulations.

Responsibilities

• Analyze qualitative and quantitative data to identify unmet needs.
• Develop strategic briefs to guide creative teams.
• Collaborate on brand storytelling across various channels.
• Assist in brand planning and message development.

Skills

Strategic planning

Data analysis

Storytelling

Collaboration

Healthcare marketing knowledge

Education

Bachelor’s degree

Background in communications, marketing, psychology, or life sciences

Tools

Global Web Index

Kantar

Nielsen

Social listening platforms

Job description

Job Information

drcom Group is looking for an experienced Strategic Planner to support the Company’s (DRCOM ASIA PTE LTD) clients in SEA (South-East Asia excluding Vietnam) Australia/New Zealand and potentially our other sales channels like Europe.

Location

Philippines

Key Responsibilities

• Lead insight development by analyzing qualitative and quantitative data (market research, patient journeys, HCP behavior, etc.) to uncover unmet needs and motivations.
• Craft strategic briefs that inspire creative and content teams and ensure all deliverables are rooted in a compelling brand truth and scientific accuracy.
• Collaborate with the account, creative, and content teams to shape brand storytelling across channels such as digital, social, CRM, on ground activations, PR, KOL/DOL, and more.
• Work closely with clients to understand business objectives, category nuances, and competitive landscape.
• Contribute to brand planning, including message development, positioning, customer segmentation, and launch strategy.
• Support primary and secondary research efforts (e.g., advisory boards, desk research, social listening).
• Monitor industry, cultural, and AI/digital trends to proactively bring fresh thinking and innovation to client work.
• Help prepare and deliver compelling strategic presentations to internal teams and clients.

What You’ll Bring

• Bachelor’s degree (required); background in communications, marketing, psychology, or life sciences a plus.
• 4+ years of experience in strategic planning; ideally within healthcare, pharma, or life sciences marketing.
• Strong storytelling skills with the ability to distill complex science into human‑centric narratives.
• At least an eager understanding of pharmaceutical marketing regulations and codes (e.g., FDA, EMA, DOH, MOH, etc.) and HCP/patient audience dynamics (e.g. medical societies, patient groups, etc.)
• Experience with tools like Global Web Index, Kantar, Nielsen, Symphony Health, Veeva CRM, social listening platforms (e.g. Brandwatch), etc.
• Collaborative mindset, curiosity, and a genuine passion for improving health outcomes through communication.

Preferred

• Experience working on end‑to‑end campaigns for Rx or OTC brands.
• Knowledge of patient and HCP journeys in different therapeutic areas (e.g. nutrition, dermatology, oncology, etc.)
• Background in behavioral science, digital strategy, or medical communications is a plus.