Brand Manager

Our Clients; Pasig; On-site; PHP 900,000 - 1,400,000; Full time

Job summary

Our Clients, a growing pharmaceutical organization, seeks experienced Brand Managers to lead the development, management, and execution of key pharmaceutical brands across vaccines, ethical pharma, OTC, and New Product Launches.

You will develop and implement brand strategies, monitor performance, and collaborate with Sales, Medical, Regulatory, Market Access, and other cross-functional teams to drive growth in the Philippine market.

Qualifications

• Bachelor's degree in Marketing, Business, Pharmacy, Life Sciences, or a related field.
• 3-7+ years of pharmaceutical marketing/brand management experience, preferably in a Brand Manager or Product Manager capacity.
• Strong experience in pharmaceutical brand management, from strategy development through execution.
• Experience in ethical pharma and/or OTC is highly preferred.
• Relevant therapeutic/product experience is an advantage, particularly in: Vaccines; Ethical / Prescription Medicines; OTC / Consumer Healthcare; New Product Launches
• Strong analytical, strategic, project management, and communication skills.
• Demonstrated ability to work cross-functionally with Sales, Medical, Regulatory, and Commercial teams.
• Strong understanding of the Philippine pharmaceutical market.
• Commercially driven with a strong understanding of sales and marketing execution.

Responsibilities

• Develop and execute brand strategies and marketing plans aligned with business objectives.
• Manage brands throughout the product lifecycle, from strategy and planning to execution and performance monitoring.
• Conduct market, competitor, customer, and product analysis to identify growth opportunities.
• Develop and implement product positioning, promotional campaigns, marketing programs, and commercial initiatives.
• Work closely with Sales, Medical, Regulatory, Market Access, and other cross-functional teams to ensure successful brand execution.
• Monitor brand performance, sales results, market trends, and ROI, and recommend appropriate strategies.
• Support the development of marketing materials, product communication, sales tools, and promotional activities.
• Lead initiatives for new product launches, where applicable, including launch planning, market assessment, positioning, and execution.
• Maintain strong understanding of the Philippine pharmaceutical market, customer dynamics, and competitive landscape.

Skills

Brand management

Market analysis

Cross-functional teamwork

Strategic planning

Project management

Communication skills

Education

Bachelor's degree in Marketing

Job description

We are looking for experienced Brand Managers to join a growing pharmaceutical organization and lead the development, management, and execution of key pharmaceutical brands.

We have opportunities across Vaccines, Ethical Pharma, OTC, and New Product Launches.

KEY RESPONSIBILITIES

Develop and execute brand strategies and marketing plans aligned with business objectives.

Manage brands throughout the product lifecycle, from strategy and planning to execution and performance monitoring.

Conduct market, competitor, customer, and product analysis to identify growth opportunities.

Develop and implement product positioning, promotional campaigns, marketing programs, and commercial initiatives.

Work closely with Sales, Medical, Regulatory, Market Access, and other cross-functional teams to ensure successful brand execution.

Monitor brand performance, sales results, market trends, and ROI, and recommend appropriate strategies.

Support the development of marketing materials, product communication, sales tools, and promotional activities.

Lead initiatives for new product launches, where applicable, including launch planning, market assessment, positioning, and execution.

Maintain strong understanding of the Philippine pharmaceutical market, customer dynamics, and competitive landscape.

QUALIFICATIONS

Bachelor's degree in Marketing, Business, Pharmacy, Life Sciences, or a related field.

3-7+ years of pharmaceutical marketing/brand management experience, preferably in a Brand Manager or Product Manager capacity.

Strong experience in pharmaceutical brand management, from strategy development through execution.

Experience in ethical pharma and/or OTC is highly preferred.

Relevant therapeutic/product experience is an advantage, particularly in:

• Vaccines
• Ethical / Prescription Medicines
• OTC / Consumer Healthcare
• New Product Launches

Strong analytical, strategic, project management, and communication skills.

Demonstrated ability to work cross-functionally with Sales, Medical, Regulatory, and Commercial teams.

Strong understanding of the Philippine pharmaceutical market.

Commercially driven with a strong understanding of sales and marketing execution.