Strategic Communications Lead

Sun Life Financial; Philippines; On-site; PHP 600,000 - 800,000; Full time

Job summary

Sun Life Financial in the Philippines is seeking a Communications Specialist to develop strategic external communications that strengthen the brand and engage clients.

You will create content across client communications, marketing campaigns, and influencer partnerships, collaborating with Marketing, Digital, and external partners to deliver consistent storytelling and drive business growth. The role requires excellent writing, risk awareness, and strong coordination across teams.

Qualifications

• Graduate of Communications, Marketing, or a relevant course.
• With over five years of experience in public relations and corporate communications.
• Extensive experience in writing for digital.
• Experience in being part of an agile delivery is a plus.

Responsibilities

• Client communications across multiple channels, ensuring timely, accurate, and client-centric messaging.
• Develop press releases, media materials, executive messaging, and campaign narratives across channels.
• Plan and execute influencer engagement programs with clear messages and approvals.
• Collaborate with internal teams and agencies to plan activities and provide counsel based on audience needs.

Skills

Writing

External communications

Brand storytelling

Influencer partnerships

Stakeholder management

Project coordination

Education

Bachelor in Communications or Marketing

Job description

Sun Life Financial in the Philippines is seeking a Communications Specialist to develop strategic external communications that strengthen the brand and engage clients.

You will create content across client communications, marketing campaigns, and influencer partnerships, collaborating with Marketing, Digital, and external partners to deliver consistent storytelling and drive business growth. The role requires excellent writing, risk awareness, and strong coordination across teams.