Software Engineer

Parallel Distribution; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Parallel Distribution, an AI-first TikTok ads agency, is building a team of creators in the Philippines to produce high-quality content. You will work with AI to turn creators' ideas into ads, build internal AI tools, and push the boundaries of what AI can do in creative production.

You’ll ship projects with real users, iterate on models, and help design scalable AI workflows across video and photo content for enterprise brands. Office-based in Manila, strong design sense is valued.

Qualifications

• Experience building AI-powered content tools and workflows.
• Ability to judge model outputs and iterate with human oversight.
• Experience scripting and automating AI pipelines.
• Familiarity with latest video/image AI models may be beneficial.

Responsibilities

• Turn creators' ideas into finished ads using AI tools in our Manila office.
• Develop workflows, agents, and pipelines to speed up production.
• Evaluate model outputs and know when to adjust or override.
• Test new AI models and integrate the ones worth using into our workflow.

Skills

AI development

Agent frameworks

Design sense

Content tooling

Device orchestration (nice to have)

Tools

Midjourney

Runway

Kling

HeyGen

ElevenLabs

Job description

Parallel Distribution is an AI-first TikTok ads agency based in New York City. We make short-form video and photo ads for fast-growing brands, and we’re building a team of creators in the Philippines to help us make the highest quality content possible.

We make two types of content: organic content where the more views the better, and paid ads content, where we are looking to maximize purchases and ROAS for our clients. We make hundreds of pieces of content a week, and AI does as much of the work as possible.

What you'll do

• Bring creators' ideas to life with AI. Work side by side with our creators in our Manila office. They lead the creative direction, and you run the AI tools that turn their concepts into finished videos and photo ads.
• Build and improve our internal AI tools. Create the workflows, agents and pipelines our team uses every day, and keep making them faster and more reliable.
• Use your own judgement, not just the AI's. Know when a model's output is good enough, when it's wrong, and when to push it further.
• Stay ahead of new models. Test new image, video, voice and language models as they come out, form opinions on them quickly, and bring the ones worth using into our workflow.

What we look for

You might be a great fit if you:

• Build with AI every day. AI is a core part of how you write code and make things, and you can show us complex work you've built with it, not just simple scripts.
• Trust your own judgement. You know where AI is strong and where it falls short. You can explain times you overruled the model, and why.
• Can get AI to understand what you mean. You write clear instructions and context so the model does what you intended the first time, and you know how to fix it when it doesn't.
• Follow new models and have opinions on them. You know what came out this month in video, image and code models, you've tried the ones that matter, and you can tell us which ones are overhyped.
• Have shipped projects with real users and traffic. Something you built has been used by people other than you, and you dealt with what broke.
• Have opinions on agent harnesses. You've built or worked with agent frameworks and tools, and you can explain what makes one better than another.
• Have an eye for design. You can tell when something looks good and when it doesn't, whether it's an ad, a video or the interface of a tool you built.
• Nice to have: experience with device orchestration, controlling and automating many phones or devices at once
• Nice to have: experience scraping structured data from websites and social platforms at scale
• Nice to have: experience setting up VMs or cloud environments where AI agents can run and do work
• Nice to have: experience with AI content tools such as Midjourney, Runway, Kling, HeyGen or ElevenLabs

Parallel Distribution operates a closed-loop growth system that autonomously manages content research, creative production, distribution, and measurement for enterprise brands and consumer applications. We are the largest TikTok-focused organic content network, directly managing over ten thousand accounts and delivering hundreds of millions of monthly impressions — organic reach at a fraction of the cost of paid social.