Brand Content Creator

Parallel Distribution; Manila; On-site; PHP 350,000 - 700,000; Full time

Job summary

Parallel Distribution, an AI-first TikTok ads agency, is building a creators team in Manila to craft high-quality content for fast-growing brands. You will ideate across hooks, formats, styles, tones and angles, and collaborate with AI to produce scripts and content plans.

The role focuses on viral organic content and close collaboration with AI engineers in our Manila office. You’ll use performance data and client feedback to iterate and improve, while scanning TikTok and Instagram for fresh

Qualifications

• Experience ideating across hooks, formats, tones and angles for brands.

Responsibilities

• Brainstorm diverse concepts for client briefs and pitch multiple ideas.
• Collaborate with AI to write hooks, scripts, and content plans.
• Create organic content aimed at reaching viral levels.
• Lead creative direction with Manila-based AI engineers.
• Analyze performance data and client feedback to refine ideas.
• Identify latest trends on TikTok and Instagram to bring fresh formats.

Skills

Idea generation

Brand collaboration

Viral content creation

AI collaboration

Trend spotting

Editing tools familiarity

Content niche knowledge

Adaptability

Tools

CapCut

Adobe Premiere

Midjourney

Runway

Kling

HeyGen

ElevenLabs

Job description

Parallel Distribution is an AI-first TikTok ads agency based in New York City. We make short-form video and photo ads for fast-growing brands, and we’re building a team of creators in the Philippines to help us make the highest quality content possible.

We make two types of content: organic content where the more views the better, and paid ads content, where we are looking to maximize purchases and ROAS for our clients. We make hundreds of pieces of content a week, and AI does as much of the work as possible.

What you'll do

• Come up with lots of creative and diverse ideas. For each client brief, pitch several different concepts: different hooks, formats, styles, tones and angles. Variety is the most important part of this job. You keep the ideas coming and the quality high.
• Use AI tools to brainstorm. Generate, test, and build on ideas with AI so you can explore far more directions than you could alone. You’ll work collaboratively with AI to write hooks, scripts, and client content plans.
• Make content that goes viral. Clients task us with getting them views, so you’ll be creating organic content that can go viral.
• Work side by side with our AI engineers in our Manila office. You lead the creative direction, and they run our internal AI tools to bring your ideas to life.
• Use performance data and client feedback to improve. We will give you performance data from your content as well as client feedback. Your job is to figure out why something worked or didn’t, and use that to shape the next round of ideas.
• Find the latest trends on TikTok and Instagram and bring fresh formats to the team before everyone else is using them.

What we look for

You might be a great fit if you:

• Always have ideas. You can look at one product and come up with 10 different ways to sell it.
• Have experience working directly with brands with a social media presence. This may come from previous experience working on a brand’s social media accounts or working as a brand affiliate.
• Have run a faceless content page. This includes theme pages, POV, aesthetic, meme, or niche accounts. In short, you know how to make content go viral.
• Are comfortable working with AI. You already use tools like ChatGPT or Claude to brainstorm and develop ideas, and you treat AI as a creative partner rather than a shortcut.
• Understand what makes people stop scrolling.
• Nice to have: experience with other editing tools such as CapCut or Adobe Premiere
• Nice to have: a page that has grown its followers or had a video go viral
• Nice to have: you’ve used AI content tools such as Midjourney, Runway, Kling, HeyGen or ElevenLabs. We’ll train you if you haven’t.

Think you're a fit? We'd love to hear from you.

Parallel Distribution operates a closed-loop growth system that autonomously manages content research, creative production, distribution, and measurement for enterprise brands and consumer applications. We are the largest TikTok-focused organic content network, directly managing over ten thousand accounts and delivering hundreds of millions of monthly impressions — organic reach at a fraction of the cost of paid social.