Social Media Specialist

Synbus Inc; Philippines; Remote; PHP 480,000 - 650,000; Full time

Benefits offered by this job

Remote-friendly collaboration

Flexible project workflows

Exposure to AI-assisted content tools

Job summary

Synbus Inc. is seeking a creative Social Media Specialist to grow client social presences across multiple platforms. You will plan content strategies, manage accounts, develop campaigns, and analyze performance to boost engagement, brand awareness, and customer acquisition.

The role requires collaboration with digital marketers, SEO specialists, content creators, and designers to deliver effective social media strategies for local and international brands. Remote work is available worldwide.

Qualifications

• 2+ years in social media marketing or content management.
• Experience managing business social media accounts across platforms (Facebook, Instagram, LinkedIn, TikTok).
• Strong English copywriting and storytelling skills.

Responsibilities

• Develop and execute content and engagement strategies.
• Create monthly content calendars and platform-specific plans.
• Manage social media accounts and community interactions.
• Collaborate on organic and paid campaigns to drive reach and conversions.
• Analyze performance data and report insights.
• Coordinate with marketing, design and web teams to ensure consistency.

Skills

Social media marketing

Digital marketing

Content management

Copywriting

Analytics

Community management

Strategy development

Tools

Meta Business Suite

Buffer

Hootsuite

Metricool

Canva

CapCut

Adobe Creative Cloud

Job description

Social Media & Content Marketing# Social Media SpecialistGrow brands as a Social Media Specialist at Synbus through engaging content, community management, social campaigns, and audience performance insights.Contract Remote — Worldwide RemoteMid-level## Job overviewSynbus is looking for a creative and results-driven Social Media Specialist to manage and grow the social media presence of our clients across multiple digital platforms.You will be responsible for planning content strategies, managing social media accounts, developing engaging campaigns, and analyzing performance to increase audience engagement, brand awareness, and customer acquisition.The ideal candidate understands social media trends, content creation, audience behavior, and platform algorithms while using data and creative storytelling to deliver measurable results.You will collaborate with digital marketers, SEO specialists, content creators, and designers to develop effective social media strategies for local and international businesses.## Responsibilities* Social Media Strategy: Develop and execute content and engagement strategies aligned with client objectives and brand identity.* Content Planning: Create monthly content calendars, campaign concepts, publishing schedules, and platform-specific content plans.* Platform Management: Manage Facebook, Instagram, LinkedIn, TikTok, and other relevant social media accounts.* Content Creation: Develop engaging captions, short-form video concepts, graphics briefs, reels, and promotional content.* Community Management: Monitor comments, messages, customer interactions, and brand mentions while maintaining a professional brand voice.* Campaign Execution: Collaborate on organic and paid social media campaigns to improve reach, traffic, lead generation, and conversions.* Performance Analysis: Monitor engagement rates, reach, impressions, follower growth, referral traffic, and campaign performance.* Trend Research: Identify emerging content formats, platform trends, competitor strategies, and audience preferences.* Reporting: Prepare performance reports and recommend improvements based on audience insights.* Team Collaboration: Coordinate with marketing, design, and web development teams to deliver consistent multi-channel campaigns.## Requirements* Minimum 2 years of experience in social media marketing, digital marketing, or content management.* Proven experience managing business social media accounts.* Strong understanding of Facebook, Instagram, LinkedIn, and TikTok marketing.* Experience developing content calendars and social media campaigns.* Excellent English copywriting, storytelling, and communication skills.* Familiarity with Meta Business Suite and social media analytics.* Ability to interpret engagement and audience performance metrics.* Understanding of social media branding, customer engagement, and content optimization.* Strong organizational skills and the ability to manage multiple client accounts.* Portfolio demonstrating social media content, campaigns, or account growth.## Nice-to-have skills* Experience with Meta Ads Manager and paid social media advertising.* Familiarity with Canva, Figma, CapCut, or Adobe Creative Cloud.* Knowledge of short-form video marketing and influencer collaborations.* Experience with Buffer, Hootsuite, Metricool, or similar scheduling platforms.* Familiarity with AI-assisted content planning and marketing automation.* Basic knowledge of SEO, Google Analytics 4, and website conversion tracking.* Experience supporting international brands and digital agencies## Benefits* Remote-friendly collaboration and flexible project workflows.* Opportunities to work with local and international brands.* Exposure to AI-assisted content creation and modern digital marketing tools.* Collaborative environment with marketing, design, and development professionals.* Professional growth across social media strategy, analytics, and performance marketing.## Apply onlineSubmit your details and upload your resume securely.