Social Media Paid Ads Specialist

Bravissimo Resourcing Inc.; Makati; Hybrid; PHP 446,400 - 669,600; Full time

Job summary

A dynamic marketing agency in Makati is seeking a Social Media Paid Ads Specialist to plan and optimize Meta and TikTok campaigns. The ideal candidate will have at least 2 years of hands-on experience and strong analytical skills. This role offers a hybrid work model after a six-month probationary period, making it an excellent opportunity for those looking to advance their marketing career.

Qualifications

• At least 2+ years of hands-on experience running META and TikTok campaigns.
• Strong understanding of campaign objectives, pixel tracking, audiences, and A/B testing.
• Experience in eCommerce, lead generation, or brand awareness campaigns.

Responsibilities

• Plan and optimize Meta ads.
• Create compelling ad copies.
• Analyze campaign performance.
• Collaborate with the team to achieve marketing goals.

Skills

Excellent communication

Client management

Hands-on experience running META campaigns

Hands-on experience running TikTok campaigns

Analytical mindset

Education

Bachelor's degree

Tools

Meta Ads Manager

Google Analytics

Job description

Key Responsibilities of Social Media Paid Ads Specialist:

The role involves planning and optimizing Meta ads, creating compelling ad copies, analyzing campaign performance and collaborating with the team to achieve marketing goals.

Qualifications:

• Bachelor's degree
• Excellent communication and client management skills
• At least 2+ years of hands‑on experience running META and TikTok campaigns
• Strong understanding of campaign objectives, pixel tracking, audiences, and A/B testing
• Experience in eCommerce, lead generation, or brand awareness campaigns
• Analytical mindset with proficiency in Meta Ads Manager, Google Analytics

Work Location: Mandaluyong City

Work arrangement: Will transition to a hybrid model following the successful completion of a six‑month probationary period