Social Media Marketing Specialist

Gh Premier Review Center, Inc.; Metro Manila; On-site; PHP 290,000 - 469,000; Full time

Job summary

You will work closely with marketing, sales, and customer relations teams to ensure consistent messaging and measurable results, using data to refine tactics and improve engagement metrics.

Qualifications

• Proven experience in social media marketing, digital marketing, or a related role.
• Strong understanding of major social media platforms and their content strategies.
• Knowledge of social media management, analytics, and reporting tools.
• Excellent written and verbal communication skills in English.
• Strong writing, editing, and content development skills.
• Basic knowledge of graphic design, SEO, and digital marketing principles.
• Strong analytical, organizational, and multitasking skills.
• Detail-oriented, proactive, and results-driven.
• Ability to work collaboratively with different teams and manage multiple tasks.

Responsibilities

• Develop and implement social media marketing strategies aligned with the company's marketing goals.
• Conduct competitor research, identify target audiences, and monitor industry trends.
• Manage and optimize the company's social media accounts across relevant platforms.
• Create, edit, and publish engaging content to increase brand awareness, audience engagement, and conversions.
• Develop and maintain content calendars and posting schedules.
• Plan and execute social media campaigns to support marketing objectives.
• Monitor social media channels, engage with online communities, and moderate user-generated content.
• Track and analyze KPIs, audience insights, and campaign results.
• Prepare performance reports and recommend improvements based on analytics and engagement data.
• Collaborate with the marketing, sales, and customer relations teams to ensure consistent brand messaging.

Skills

Social media marketing

Digital marketing

Content creation

Analytics & reporting

English communication

Writing & editing

Graphic design basics

SEO basics

Multitasking & organization

Tools

Social media management tools

Analytics tools

Job description

About the role

We are looking for a creative, proactive, and results-driven Social Media Marketing Specialist to develop and implement effective social media strategies that strengthen our brand presence, increase audience engagement, and support business growth. The ideal candidate has a strong understanding of social media platforms, content planning, digital marketing trends, and performance analytics.

Key responsibilities

• Develop and implement social media marketing strategies aligned with the company's marketing goals
• Conduct competitor research, identify target audiences, and monitor industry trends
• Manage and optimize the company's social media accounts across relevant platforms
• Create, edit, and publish engaging content to increase brand awareness, audience engagement, and conversions
• Develop and maintain content calendars and posting schedules
• Plan and execute social media campaigns to support marketing objectives
• Monitor social media channels, engage with online communities, and moderate user-generated content
• Track and analyze key performance indicators (KPIs), audience insights, and campaign results
• Prepare performance reports and recommend improvements based on analytics and engagement data
• Collaborate with the marketing, sales, and customer relations teams to ensure consistent brand messaging

About you

• Proven experience in social media marketing, digital marketing, or a related role
• Strong understanding of major social media platforms and their respective content strategies
• Knowledge of social media management, analytics, and reporting tools
• Excellent written and verbal communication skills in English
• Strong writing, editing, and content development skills
• Basic knowledge of graphic design, SEO, and digital marketing principles
• Strong analytical, organizational, and multitasking skills
• Detail-oriented, proactive, and results-driven
• Ability to work collaboratively with different teams and manage multiple tasks effectively