Social Media Manager

VA Masters; Mati; On-site; PHP 279,000 - 502,000; Full time

Job summary

VA Masters in the Philippines is seeking a polished Social Media Manager to own our Instagram presence in the luxury travel space. You will transform photos and videos into polished posts, reels, and stories, writing captions in a refined boutique voice and engaging with our growing community.

This role offers growth beyond social media, with time expanding into administrative support, calendar management, and light website updates.

Qualifications

• Proven experience managing Instagram posts, reels, and stories.
• Strong proficiency in Canva, including working from existing templates and brand kits.
• Excellent copywriting skills with the ability to match a polished, luxury brand voice.
• Experience editing and repurposing photos and short-form video.
• Experience with content scheduling tools.
• Experience handling community engagement, including comments and DMs.
• Careful with your craft, prompt in your communication, and able to carry your own workload without being managed closely.
• Strong communication skills.

Responsibilities

• Create and schedule Instagram posts, reels, and stories using our brand kit and Canva templates.
• Turn raw photos and videos into polished, on-brand content.
• Write captions, hashtags, and descriptions in a boutique luxury travel voice.
• Answer comments and direct messages to build and nurture our community.
• Keep the content feed consistent, visually cohesive, and true to our brand.
• Track post performance and recommend improvements to grow reach and engagement.
• As the role grows, manage email and calendar, and keep CRM records up to date.
• As the role grows, handle client follow-ups from a dedicated work email and make light website content updates.

Skills

Instagram management

Copywriting

Video editing

Content scheduling

Community engagement

Brand voice

Communication

Organization

Tools

Canva

CapCut

Job description

Job Summary:

A boutique travel brand is judged by how its feed feels, and a creative Social Media Manager will make ours feel like an invitation. You will build and run our Instagram presence in the luxury travel space, turning our photos and videos into polished posts, reels, and stories, writing captions in a refined boutique travel voice, and engaging with our growing community. The role is designed to expand over time into broader administrative support, so we want someone organized, polished, and eager to grow with us.

Key Responsibilities:

• - Create and schedule Instagram posts, reels, and stories using our brand kit and Canva templates
• - Turn raw photos and videos into polished, on-brand content
• - Write captions, hashtags, and descriptions in a boutique luxury travel voice
• - Answer comments and direct messages to build and nurture our community
• - Keep the content feed consistent, visually cohesive, and true to our brand
• - Track post performance and recommend improvements to grow reach and engagement
• - As the role grows, manage email and calendar, and keep CRM records up to date
• - As the role grows, handle client follow-ups from a dedicated work email and make light website content updates

Mandatory Skills:

• - Proven experience managing Instagram content, including posts, reels, and stories
• - Strong proficiency in Canva, including working from existing templates and brand kits
• - Excellent copywriting skills with the ability to match a polished, luxury brand voice
• - Experience editing and repurposing photos and short-form video
• - Experience with content scheduling tools
• - Experience handling community engagement, including comments and DMs
• - Careful with your craft, prompt in your communication, and able to carry your own workload without being managed closely
• - Strong communication skills

Preferred Skills:

• - Experience in travel marketing, hospitality, luxury, or lifestyle content
• - Experience with video editing tools such as CapCut or similar
• - Familiarity with email and calendar management and CRM tools
• - Basic experience updating website content (e.g., WordPress, Squarespace, or similar)
• - Understanding of Instagram analytics and hashtag strategy
• - Able to balance several projects in the same period by setting aside time for each and flagging conflicts early

Why Join Us:

Join a new luxury travel brand at the very beginning and help shape its voice and presence. You will work directly with the owner, have room to bring your own creative ideas, and watch your responsibilities grow as the business grows. If you love beautiful content and want a role with real growth potential, we would love to hear from you.