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vamasters, Inc. is seeking an experienced Shopify SEO Specialist to optimize our ecommerce site for search visibility, AI-driven results, and conversions across a 300+ SKU catalog.
You will rewrite product content, fix technical SEO issues, implement schema, improve Core Web Vitals, and build a scalable SEO roadmap aligned with AI search trends. The role requires hands-on Shopify SEO experience, strong technical knowledge, and the ability to manage multiple projects with clear communication and
Job Summary:
We're expanding our team with an experienced Shopify SEO Specialist to optimize our ecommerce website for search visibility, AI-driven search results, and conversion performance. The role spans product and category page optimization, technical SEO, and the emerging practice of AI search optimization (AEO) across a large product catalog. The ideal teammate has hands-on Shopify SEO experience and keeps up with modern search trends, including AI answer engines like ChatGPT and Google AI.
Key Responsibilities:
Rewrite and improve product titles, descriptions, and page structure for search performance
Rework product content into scannable sections with clear benefits, use cases, and FAQs
Fix technical SEO issues, including duplicate URL problems between collections and products
Strengthen site structure, crawlability, and indexing setup, including sitemaps
Boost Core Web Vitals, page speed, and mobile performance
Implement schema markup, including Product, Review, and FAQ schema
Build stronger internal linking across products, categories, and content guides
Add keyword-targeted, SEO-rich content to category and collection pages
Structure pages for AI search visibility with clear definitions, FAQs, and comparison content
Create and execute a scalable SEO roadmap across a large product catalog (300+ SKUs)
Find quick wins and high-impact optimization opportunities
Research and recommend commercial and long-tail keyword opportunities
Optimize content for conversational and AI-driven search queries
Mandatory Skills:
Proven Shopify SEO experience for ecommerce websites
Strong grasp of technical SEO, including site structure, crawlability, and Core Web Vitals
Experience implementing schema markup (Product, Review, FAQ)
Knowledge of modern SEO practices, including AI search optimization (AEO)
Experience writing and optimizing product and category page content
Well-organized, trustworthy, and capable of independent work
Strong communication skills
Preferred Skills:
Experience optimizing large product catalogs (hundreds of SKUs)
Background with D2C or B2B ecommerce brands
Familiarity with conversion rate optimization (CRO) principles
Experience structuring content for AI answer engines (ChatGPT, Google AI)
Ability to balance several projects at once
Why Join Us:
This is an excellent chance to own SEO strategy for a growing ecommerce brand with a large product catalog. You'll work across technical and content-driven SEO while staying ahead of AI search trends, with flexibility and room to make a measurable impact.