SFMC & Personalisation Specialist - Journeys & Automation

EnableSME, Inc.; Philippines; Hybrid; PHP 420,000 - 960,000; Full time

Benefits offered by this job

Health and life insurance starting Day

20 leave credits

Career advancement opportunities

Company-provided laptop

Office location in Pasig (Ortigas)

Profit-sharing after 5 years

In-house learning & development with a

Job summary

enablesGROUP in Ortigas, Pasig, PH is seeking a Salesforce Marketing Cloud & Personalisation Technical Specialist to provide hands-on technical support across Salesforce Marketing Cloud Engagement and Salesforce Personalisation.

The role translates marketing requirements into technically sound solutions, builds journeys, and maintains complex automations with a focus on privacy and data governance. Hybrid schedule applies, with onsite and WFH mix.

Qualifications

• Strong hands-on experience with Salesforce Marketing Cloud Engagement (SFMC).
• Practical experience building customer journeys using Journey Builder.
• Experience with Salesforce Personalisation is highly desirable.
• Strong knowledge of Automation Studio, Data Extensions, and Audience segmentation.
• Knowledge of triggered and automated communications (email/SMS).
• Working knowledge of AMPscript and SQL.
• Working knowledge of HTML and CSS for email and dynamic content.
• Experience troubleshooting marketing automation and data-related issues.
• Experience working with APIs, integrations and data feeds.
• Ability to translate marketing requirements into technical platform solutions.

Responsibilities

• Build and deploy customer journeys within Salesforce Journey Builder based on briefs from the marketing team.
• Configure triggered, automated and scheduled email and SMS communications.
• Build and implement Salesforce Personalisation campaigns, experiences, recommendations and decisioning rules.
• Create and maintain: Audience segments, Data Extensions, Filters, Automation workflows.
• Develop dynamic and personalised content using AMPscript, SQL, HTML and CSS where required.
• Configure Salesforce platform functionality required to execute agreed marketing use cases.
• Conduct comprehensive technical testing, troubleshooting and QA before deployment.
• Diagnose and resolve technical issues relating to journeys, automations, personalisation, data and campaign execution.
• Support data feeds, integrations, APIs and system connections between Salesforce and other business platforms.
• Monitor existing journeys, automations and platform processes to ensure continued reliability.
• Maintain technical documentation covering builds, configurations, integrations and processes.
• Follow established privacy, consent, data-security and platform-governance requirements.
• Advise the marketing team on technical feasibility and implementation approaches.

Skills

SFMC expertise

Journey Builder

Salesforce Personalisation

Automation Studio

Data Extensions

Audience segmentation

Email & SMS

AMPscript

SQL

HTML/CSS

APIs & Integrations

QA & Testing

Tools

Salesforce Marketing Cloud

APIs & Integrations

Job description

enablesGROUP in Ortigas, Pasig, PH is seeking a Salesforce Marketing Cloud & Personalisation Technical Specialist to provide hands-on technical support across Salesforce Marketing Cloud Engagement and Salesforce Personalisation.

The role translates marketing requirements into technically sound solutions, builds journeys, and maintains complex automations with a focus on privacy and data governance. Hybrid schedule applies, with onsite and WFH mix.