Senior Paid Search Specialist - Google Ads (Homebased)

Outsourced Global Staff; Philippines; Remote; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Home-based role

Full-time employment

Job summary

Outsourced Global Staff is seeking a Senior Paid Search Specialist to manage client PPC campaigns across Google Ads and Bing Ads from a home-based setup. You will optimize keyword strategy, bid management, and ad copy to drive lead generation across multiple accounts.

The role requires at least 3 years of Google Ads experience, sharp analytical skills, and strong client communication via Zoom or phone. You will work with a close-knit team and stay current with SEM best practices.

Qualifications

• 3+ years managing Google Ads campaigns.
• Solid grasp of internet marketing and how the pieces fit together.
• Sharp attention to detail, typos and math accuracy are essential.
• Comfortable juggling multiple clients and deadlines in a close-knit team.

Responsibilities

• Manage client PPC campaigns across Google Ads, Bing, and other channels as required.
• Develop keyword strategy and bid management to maximize ROAS.
• Write, test, and refine ad copy to improve performance.
• Analyze campaign data and run case studies to identify trends.
• Communicate performance and next steps with clients via Zoom or phone.

Skills

Google Ads management

Bing Ads

Lead generation

Analytical mindset

Attention to detail

Client communication

Time management

Tools

Google Ads

Bing Ads

Analytics tools

Job description

Senior Paid Search Specialist - Google Ads (Homebased)

Full Time Employee

Job Summary

you'll be managing client PPC campaigns across Google Ads, Bing Ads, (and eventually ChatGPT)

Job Description

Day to day you'll be managing client PPC campaigns across Google Ads, Bing Ads, (and eventually ChatGPT). From keyword strategy and bid management to writing, testing, and refining ad copy, all in service of one thing; lead generation for the client.

While the day to day will vary, you'll work on things like:

• Managing client PPC campaigns across Google Ads, Bing, and wherever else the strategy calls for it.
• Writing, testing, and iterating on ad copy.
• Digging into campaign data and running case studies to find trends worth acting on.
• Adjusting bids, refining keyword strategy, and making the changes the data tells you to make.
• Working closely with the rest of the team to hit client goals and deadlines.
• Keeping a pulse on what's changing in SEM and PPC (new features, new best practices, certifications worth chasing) and bringing it back to the work.
• Getting on the phone with clients regularly to walk them through performance, share wins, and go through what's next.

Requirements

• 3+ years managing Google Ads campaigns. Do not apply if you've never run Google Ads or equivalent digital marketing ad campaigns.
• A solid grasp of internet marketing and how the pieces fit together.
• Sharp attention to detail, typos and sloppy math don't fly here.
• Comfortable in a close-knit team, and comfortable juggling multiple clients and deadlines at once.
• Creative yet analytical
• Ability to talk to clients confidently on Zoom or the phone.
• Fluent, polished, professional communication, spoken and written.

Preferred

• Experience with ad platforms outside of Google and other search engines (i.e. Mountain, Vibe, etc)
• Google Ads and Analytics certifications.
• Familiarity with medical or medical office terminology.

Additional Information

• Homebased
• M to F, 8pm to 5am