Senior Manager Marketing Operations

Riskonnect, Inc.; Pasig; On-site; PHP 800,000 - 1,800,000; Full time

Job summary

Riskonnect, Inc. in Manila is seeking a Senior Marketing Operations Manager to own the MarTech stack, govern data integrity, and drive data-driven campaigns.

You will administer HubSpot Marketing Hub, coordinate with the Salesforce Admin team, and work with an offshore team to enrich leads and build attribution dashboards. You will scope and launch strategic programs, design workflows and lead scoring, and push AI-enabled improvements in campaign ops.

Qualifications

• 3-5 years in B2B marketing operations.
• Advanced-level HubSpot administration and reporting.
• Very strong Salesforce CRM familiarity.
• Hands-on experience with data/intent and enrichment platforms (ZoomInfo and Cognism).
• Proven track record building segmentation, lead scoring, and triggered/nurture programs that drive pipeline.

Responsibilities

• Run the MarTech stack—HubSpot, ZoomInfo, Cognism—with SFDC sync.
• Lead execution on strategic campaigns, including email programs and AI-enabled improvements for campaign ops.
• Design and maintain triggered/behavioral email programs and nurture workflows.
• Own lead scoring: build, test, and tune models aligned with sales.
• Scope and project-manage larger campaigns with offshore teams and multiple stakeholders.
• Maintain marketing reporting dashboards for funnel, MQL velocity, and pipeline contribution.

Skills

HubSpot admin

Salesforce familiarity

Data enrichment platforms

Campaign lifecycle design

Stakeholder management

Project management

Tools

HubSpot

Salesforce

ZoomInfo

Cognism

Looker

Tableau

Databox

HTML/CSS

Job description

Riskonnect, Inc. is the leading integrated risk management software solution provider that empowers organizations to anticipate, manage and respond in real-time to strategic and operational risks across the extended enterprise. Riskonnect is the only provider ranked in the leadership and visionary quadrants by world renowned industry analysts Gartner and Forrester. We employ more than 1,400 risk professionals in the Americas, EMEA and Asia Pacific and serve over 2,400 customers across 6 continents. The combination of innovative risk technology, a customer success mindset, and employee-first belief makes Riskonnect a sought-after place to work.

Reasonable Accommodations Statement

We're looking for a Senior Marketing Operations Manager to be the technical and operational backbone of our marketing org. This is a hands‑on role with two primary areas of focus:

• Run the MarTech stack — you're the admin and source of truth for HubSpot, ZoomInfo, and Cognism, and you work hand in hand with our Salesforce Admin team to keep both systems in sync. Working directly with an off-shore team to enrich leads, apply attribution to build the reporting that leadership relies on.
• Lead execution on strategic campaigns — Scoping updates to our triggered email programs, lead scoring, personas and segmentation strategy for new initiatives — while laying the groundwork for implementing AI in our campaign Ops.

You'll partner closely with demand gen, Business Development, our SFDC Admin team, and marketing leadership. You know HubSpot deeply, you're very comfortable in Salesforce, you think in segments and workflows, and you're as effective in the weeds of a build as you are out front aligning stakeholders and running the execution plan.

What You'll Own

• Serve as lead admin for HubSpot (Marketing Hub) and the broader stack, including our data/intent tools (ZoomInfo and Cognism) and their integration with Salesforce.
• Manage lead and account data end to end: auditing, cleansing, deduping, and enrichment so targeting and reporting stay trustworthy.
• Partner closely and communicate constantly with the Salesforce Admin team to keep the HubSpot Salesforce sync clean — field mapping, lifecycle stages, lead routing, and data integrity across both systems.
• Maintain and expand the marketing reporting layer: dashboards for funnel conversion, MQL velocity, campaign performance, and pipeline contribution that leadership can actually use.
• Administer users, permissions, integrations, and net-new tooling; evaluate and pilot new capabilities (including existing AI features already in the stack).
• Scope and project‑manage the bigger integrated and targeted campaigns — from brief to build‑out to launch — owning timelines, dependencies, and the marketing‑ops side of delivery.
• Design and maintain triggered/behavioral email programs and nurture workflows tied to real signals, not just batch sends.
• Own lead scoring: build, test, and tune models that reflect fit and intent, and keep them aligned with sales. Set roadmap for AI models in segmentation.
• Work alongside an offshore marketing operations team (3 People), setting priorities, reviewing work, and incorporating campaign capabilities globally.
• Act as the operational point of contact for campaign stakeholders — translating goals into segmentation, workflows, and measurable programs, and keeping cross‑functional work moving.

What You Bring

• 3-5 years in B2B marketing operations, ideally in SaaS or a technical/enterprise product space.
• Advanced‑level HubSpot administration — complex workflows, lifecycle architecture, lead scoring, integrations, and reporting. HubSpot certifications a strong plus.
• Very strong Salesforce CRM familiarity — you know how marketing and sales data flow between HubSpot and SFDC, and you can work day to day alongside a Salesforce Admin team to keep both systems aligned.
• Hands‑on experience with data/intent and enrichment platforms — ZoomInfo and Cognism specifically preferred.
• Proven track record building segmentation, lead scoring, and triggered/nurture programs that drive pipeline.
• Strong reporting and analytical chops — you can turn funnel and campaign data into clear insight for leadership.
• Stakeholder management skills — you've managed people and/or led cross‑functional execution, and you communicate as comfortably with a VP as with an offshore build team. Experience managing offshore or distributed teams is a plus.
• Strong project management skills — you can run campaign execution end to end across an offshore team and multiple stakeholders without dropping the details.

Nice to Have

• HubSpot, Salesforce, or analytics (Looker, Tableau, Databox) certifications.
• Experience in risk management, security, compliance, or fintech.
• Familiarity with ABM and intent platforms (6sense, Demandbase, etc.).
• Working knowledge of HTML/CSS for email and template troubleshooting.
• A practical point of view on where AI adds real leverage in marketing ops.
• Familiarity with data privacy best practices (GDPR, CCPA).

Why This Role

• You'll own the systems and the strategy behind how we go to market — not just maintaining a stack, but shaping how campaigns get targeted, scored, and delivered, with a team behind you to execute. If you like the mix of deep technical craft and leading the work out loud with stakeholders, this is that role.