Senior Ecommerce Copywriter (Direct Response)- Full Time, Remote

Orca Brands; Philippines; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

Orca Brands is seeking an exceptional Senior Ecommerce Copywriter who understands the psychology behind classic direct response and the realities of modern ecommerce.

You'll craft high-converting copy for advertorials, landing pages, VSL scripts, PDPs, emails, and ads; develop unique product positioning and big ideas; simplify complex products into persuasive messaging, and perform customer research plus competitive analysis.

Qualifications

• Experience crafting direct response copy for ecommerce brands.
• Ability to translate complex products into simple, persuasive messaging.
• Familiarity with testing and optimizing copy across channels.

Responsibilities

• Write high-converting advertorials, landing pages, VSL scripts, PDPs, emails, Meta/Google ads, and Amazon listings.
• Develop unique product positioning and compelling "big ideas."
• Turn complex products into simple, persuasive messaging.
• Conduct customer research, reviews mining, interviews, and competitive analysis.

Skills

Direct response copywriting

Ecommerce copywriting

Marketing psychology

Content strategy

Tools

Google Analytics

A/B testing tools

SEO basics

Job description

We build category-leading ecommerce brands that compete against the biggest names in the industry. We don't believe in average products or average marketing. Our goal is to create products people become obsessed with—and communicate that through world-class direct response marketing.

We're looking for an exceptional Senior Ecommerce Copywriter who understands both the psychology behind classic direct response and the realities of modern ecommerce.

Ideally, you've worked at companies like Golden Hippo, Golden Hippo Brands, Agora, bad marketing, or another high-performance direct-to-consumer brand.

What You'll Do

• Write high-converting advertorials, landing pages, VSL scripts, PDPs, emails, Meta ads, Google ads, and Amazon listings.
• Develop unique product positioning and compelling "big ideas."
• Turn complex products into simple, persuasive messaging.
• Conduct customer research, reviews mining, interviews, and competitive analysis.

What We're Looking For:

You understand both old-school direct response and modern ecommerce marketing.

You Might Be a Great Fit If:

• You've worked for Golden Hippo or another elite direct-response ecommerce company.
• You've written copy that generated millions in revenue.
• You're obsessed with psychology and consumer behavior.
• You constantly study winning brands and advertisements.
• You're highly analytical but also deeply creative.
• You love testing ideas and proving them with data.

Our Ideal Candidate

You're not just a writer.

You're a marketer.

You understand persuasion, positioning, customer psychology, offers, testing, branding, and conversion.

If you've spent years studying the greats while also mastering today's ecommerce landscape, we'd love to talk.