Senior Digital Specialist

Publicis Groupe; Manila; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Publicis Groupe in the Philippines is seeking a results-driven Senior Digital Specialist to lead digital advertising campaigns for major brands. You will own the full campaign lifecycle, including setup, QA, monitoring, optimization, analysis, and reporting to meet clients’ media goals.

You will work closely with finance and agency partners to ensure timely billing and accurate campaign implementation while delivering insights and performance improvements across paid social, search and

Qualifications

• 2+ years in paid social, search and programmatic campaigns.
• Agency ad operations experience preferred.
• Detail-oriented with strong deliverables.
• Ability to build relationships with clients and partners.
• Self-starter with minimal supervision.

Responsibilities

• Own campaign lifecycle from setup to reporting to meet client KPIs.
• Monitor spend and performance to ensure targets are met.
• Analyze daily to monthly performance and provide optimization insights.
• Coordinate with finance to ensure timely billing of campaigns.
• Liaise with agency and tech partners for smooth launches.

Skills

Paid social

Search marketing

Programmatic ads

Campaign management

Job description

Job Description:

Company Description

Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 80,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.

As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.

Overview

We’re looking for a results-driven Senior Digital Specialist. This presents a unique opportunity for individuals aspiring to build a career in digital advertising and actively contribute to the success of some of the largest brands in the Philippines and globally. In this role, you can truly make a difference in both our clients' business and our own.

Responsibilities

• Drive operational excellence through ownership of the entire campaign lifecycle to meet clients’ media goals and objectives. This includes campaign set-up, QA, monitoring, optimization, analysis, and reporting.
• Ensure that digital campaign performance and spending are on track to deliver the set KPIs.
• Analyze campaign performance on a daily, weekly, and monthly basis; develop deep performance insights and optimization recommendations.
• Work closely with finance and agency teams to ensure campaigns are billed on time.
• Build productive working relationships with agency and technology partners to ensure a timely launch and correct campaign implementation, and addressing any questions or issues that may arise.

Qualifications

• Minimum of 2 years of industry experience specifically with paid social, search and programmatic campaigns. Experience in an Agency as Ad Operations Specialist/Campaign Manager/Digital Manager preferred.
• Highly detailed with a passion for well-executed deliverables.
• Ability to build strong relations with colleagues, clients, network partners and external agencies.
• Can demonstrate excellent organizational skills and attention to detail.
• Self-starter and can work with minimal supervision