Senior CRO Manager — On-site Dubai, AI-Driven Optimization

Puffy; Philippines; On-site; PHP 6,534,000 - 7,826,000; Full time

Benefits offered by this job

Relocation assistance

Visa support

Job summary

Puffy, a market-leading D2C brand with over $1B in sales, is hiring a Senior CRO Manager to own on-site conversion rate optimization, the experimentation roadmap, and the UX and merchandising direction.

You will translate behavioural data into revenue, build the hypothesis pipeline, and set testing standards. Reporting to the VP Digital Experience & Conversion, this senior IC role has no direct reports and focuses on impact over activity.

relocation to Dubai is supported.

Qualifications

• Experience leading CRO projects end-to-end.
• Strong analytics background with data-driven decision making.
• Ability to design and prioritize testing based on impact.

Responsibilities

• Own the end-to-end CRO roadmap, UX and merchandising direction.
• Translate behavioural data into revenue and build a robust hypothesis pipeline.
• Set testing standards and prioritize experiments to improve Revenue Per Visitor.

Job description

Puffy, a market-leading D2C brand with over $1B in sales, is hiring a Senior CRO Manager to own on-site conversion rate optimization, the experimentation roadmap, and the UX and merchandising direction.

You will translate behavioural data into revenue, build the hypothesis pipeline, and set testing standards. Reporting to the VP Digital Experience & Conversion, this senior IC role has no direct reports and focuses on impact over activity.

relocation to Dubai is supported.