Senior Creative Strategist, DTC E‑Commerce Growth Lead

Digital; Manila; Remoto; PHP 7.566.000 - 11.349.000; Tempo pieno

Descrizione del lavoro

Hire Digital Senior Creative Strategist role leads performance-driven creative campaigns across paid social channels. You will own end-to-end creative production from research to briefing, art direction, testing and optimization.

The position requires 5+ years in creative strategy, strong knowledge of Meta advertising and direct-response metrics, and experience managing production with measurable results. US time-zone availability is required.

Competenze

• 5+ years of experience in creative strategy, preferably with DTC brands or performance agencies.
• Strong knowledge of Meta advertising, direct-response marketing, and performance metrics.
• Proven experience managing creative production and providing art direction.
• Strong portfolio showcasing campaigns with measurable results.
• Experience in fashion, apparel, or lifestyle brands preferred.
• Ability to commit to a full-time role in the US time zone.

Mansioni

• Lead creative strategy for Meta and paid social campaigns.
• Develop advertising concepts, hooks, scripts, and briefs.
• Oversee video editors and designers, providing art direction and quality control.
• Analyse campaign performance and optimise creative testing strategies.
• Drive creative production efficiency through AI-powered tools and workflows.

Conoscenze

Creative strategy

Meta advertising

Direct-response marketing

Campaign analytics

Art direction

Video production management

AI advertising tools

Strumenti

Meta Ads Manager

Video editing software

Descrizione del lavoro

Hire Digital Senior Creative Strategist role leads performance-driven creative campaigns across paid social channels. You will own end-to-end creative production from research to briefing, art direction, testing and optimization.

The position requires 5+ years in creative strategy, strong knowledge of Meta advertising and direct-response metrics, and experience managing production with measurable results. US time-zone availability is required.