Senior Copywriter: Direct-Response & Multi-Channel Campaigns

Outsourcey; Philippines; On-site; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Job summary

Outsourcey in the Philippines is hiring a senior direct response copywriter to craft high-converting offer copy and multi-channel campaign messaging. You will shape 12-week cycles, drive email flows in Klaviyo, and develop impactful ad copy for social, Shopify storefronts, and marketplace listings.

You will write for AU/UK/USA audiences with exacting spelling, keep to approved claims, and manage high-volume output across channels.

Qualifications

• 5+ years writing direct response copy with proven, measurable sales results.
• Ruthless with word counts and able to sell in a 6-word headline
• Strong understanding of advertising claims compliance with Clearcast or broadcaster experience a strong plus
• Able to write accurately for AU, UK, and USA audiences with correct spelling and idiom for each market
• Fast, self-managing, and comfortable working at high volume across multiple channels

Responsibilities

• Write offer copy and campaign messaging for each 12-week cycle and major sale period
• Write Klaviyo email campaigns and flows including abandoned cart, post-purchase, and win-back sequences
• Write paid social and Meta ad copy with strong hooks and clear CTAs
• Write Shopify banner headlines, campaign sections, landing pages, and product pages to tight word counts
• Write marketplace listings and A+ content for Amazon and eBay
• Write supers, overlays, and supporting copy for TV advertorials and live TV shopping
• Write product flyers, inserts, and retail-facing materials
• Work strictly from the approved claims library and flag anything requiring substantiation

Skills

Direct response copy

Sales-focused writing

6-word headlines

Ad copywriting

Klaviyo campaigns

Market-specific copy (AU/UK/USA)

Tools

Klaviyo

Shopify

Amazon/A+ content

Job description

Outsourcey in the Philippines is hiring a senior direct response copywriter to craft high-converting offer copy and multi-channel campaign messaging. You will shape 12-week cycles, drive email flows in Klaviyo, and develop impactful ad copy for social, Shopify storefronts, and marketplace listings.

You will write for AU/UK/USA audiences with exacting spelling, keep to approved claims, and manage high-volume output across channels.