Copywriter

Outsourcey; Philippines; On-site; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Job summary

Outsourcey in the Philippines is hiring a senior direct response copywriter to craft high-converting offer copy and multi-channel campaign messaging. You will shape 12-week cycles, drive email flows in Klaviyo, and develop impactful ad copy for social, Shopify storefronts, and marketplace listings.

You will write for AU/UK/USA audiences with exacting spelling, keep to approved claims, and manage high-volume output across channels.

Qualifications

• 5+ years writing direct response copy with proven, measurable sales results.
• Ruthless with word counts and able to sell in a 6-word headline
• Strong understanding of advertising claims compliance with Clearcast or broadcaster experience a strong plus
• Able to write accurately for AU, UK, and USA audiences with correct spelling and idiom for each market
• Fast, self-managing, and comfortable working at high volume across multiple channels

Responsibilities

• Write offer copy and campaign messaging for each 12-week cycle and major sale period
• Write Klaviyo email campaigns and flows including abandoned cart, post-purchase, and win-back sequences
• Write paid social and Meta ad copy with strong hooks and clear CTAs
• Write Shopify banner headlines, campaign sections, landing pages, and product pages to tight word counts
• Write marketplace listings and A+ content for Amazon and eBay
• Write supers, overlays, and supporting copy for TV advertorials and live TV shopping
• Write product flyers, inserts, and retail-facing materials
• Work strictly from the approved claims library and flag anything requiring substantiation

Skills

Direct response copy

Sales-focused writing

6-word headlines

Ad copywriting

Klaviyo campaigns

Market-specific copy (AU/UK/USA)

Tools

Klaviyo

Shopify

Amazon/A+ content

Job description

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

Profile Requirements:

• 5+ years writing direct response copy with proven, measurable sales results


• Ruthless with word counts and able to sell in a 6-word headline


• Strong understanding of advertising claims compliance with Clearcast or broadcaster experience a strong plus


• Able to write accurately for AU, UK, and USA audiences with correct spelling and idiom for each market


• Fast, self-managing, and comfortable working at high volume across multiple channels

Core responsibilities:

• Write offer copy and campaign messaging for each 12-week cycle and major sale period


• Write Klaviyo email campaigns and flows including abandoned cart, post-purchase, and win-back sequences


• Write paid social and Meta ad copy with strong hooks and clear CTAs


• Write Shopify banner headlines, campaign sections, landing pages, and product pages to tight word counts


• Write marketplace listings and A+ content for Amazon and eBay


• Write supers, overlays, and supporting copy for TV advertorials and live TV shopping


• Write product flyers, inserts, and retail-facing materials


• Work strictly from the approved claims library and flag anything requiring substantiation

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.