Senior B2B Digital Marketing Analyst

Reed Elsevier Shared Services (Philippines) Inc Company; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Reed Elsevier Shared Services (Philippines) Inc Company is seeking a creative and collaborative Digital Marketer to support the Elsevier Research Marketing squad. You will drive B2B digital initiatives, manage content production, and work with cross-functional teams across Academic, Government, or Corporate sectors.

The role emphasizes data-driven decision making, reporting, and optimization across multiple regions, with training on platforms provided.

Qualifications

• Bachelor's degree in marketing, communications, or related field.
• 3+ years hands-on experience in digital marketing, preferably B2B.
• Experience managing content production and campaigns across multiple channels.

Responsibilities

• Collaborate with digital marketing squads and stakeholders.
• Set up, manage, and monitor digital campaigns across channels including email.
• Utilize dashboards to monitor performance (Adobe Analytics, Tableau).
• Produce and share performance reports and insights.
• Support A/B testing campaigns and optimization efforts.
• Maintain and update web pages and blog content.
• Assist with asset sourcing and campaign tracking codes.
• Handle administrative tasks and stakeholder coordination.

Skills

B2B Marketing

Digital Marketing

Content Production

Stakeholder Management

MS Excel

PowerPoint

Communication Skills

Social Media Marketing

Team Collaboration

Education

Bachelor's Degree

Tools

Adobe Analytics

Tableau

CMS tools

Adobe Campaign

Job description

Reed Elsevier Shared Services (Philippines) Inc Company is seeking a creative and collaborative Digital Marketer to support the Elsevier Research Marketing squad. You will drive B2B digital initiatives, manage content production, and work with cross-functional teams across Academic, Government, or Corporate sectors.

The role emphasizes data-driven decision making, reporting, and optimization across multiple regions, with training on platforms provided.