Digital Marketing Analyst III

Reed Elsevier Shared Services (Philippines) Inc Company; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Reed Elsevier Shared Services (Philippines) Inc Company is seeking a creative and collaborative Digital Marketer to support the Elsevier Research Marketing squad. You will drive B2B digital initiatives, manage content production, and work with cross-functional teams across Academic, Government, or Corporate sectors.

The role emphasizes data-driven decision making, reporting, and optimization across multiple regions, with training on platforms provided.

Qualifications

• Bachelor's degree in marketing, communications, or related field.
• 3+ years hands-on experience in digital marketing, preferably B2B.
• Experience managing content production and campaigns across multiple channels.

Responsibilities

• Collaborate with digital marketing squads and stakeholders.
• Set up, manage, and monitor digital campaigns across channels including email.
• Utilize dashboards to monitor performance (Adobe Analytics, Tableau).
• Produce and share performance reports and insights.
• Support A/B testing campaigns and optimization efforts.
• Maintain and update web pages and blog content.
• Assist with asset sourcing and campaign tracking codes.
• Handle administrative tasks and stakeholder coordination.

Skills

B2B Marketing

Digital Marketing

Content Production

Stakeholder Management

MS Excel

PowerPoint

Communication Skills

Social Media Marketing

Team Collaboration

Education

Bachelor's Degree

Tools

Adobe Analytics

Tableau

CMS tools

Adobe Campaign

Job description

We are looking for a creative, collaborative, and enthusiastic digital marketer that has broad experience of B2B marketing. This role will be embedded with one of the squads in the Elsevier Research Marketing team and support the day-to-day digital marketing activities of that squad. The successful candidate will demonstrate a high level of flexibility, efficiency, rigor, an understanding of digital marketing, and a desire to collaborate and get things done. They will be an essential member of the squad with an opportunity to work on acquisition or engagement initiatives focused on Researcher, Librarian, Research Leader or Funder audiences in multiple regions. Working on innovative initiatives across Academic, Government, or Corporate sectors they will be able to make a real difference to the success of digital marketing activities.

Accountabilities

• Working closely with the digital marketers and other stakeholders in the Central and Regional squads.
• Provide support in setting up, managing, and monitoring initiatives across all digital channels including email.
• Training in the use of relevant platforms will be provided.
• Use existing dashboards in Adobe Analytics, Tableau, and other reporting tools to monitor and report on the performance of digital marketing initiatives.
• Produce reports and share as required.
• Support set up and monitoring of A/B testing campaigns.
• Monitor campaign performance, and provide ongoing updates and results.
• Support publication and maintenance of web pages including updating of content (based on provided content), links, and graphics.
• CMS training will be provided.
• Support publication and updating of blog posts including updating of content (based on provided content), links, and graphics.
• CMS training will be provided.
• Support housekeeping activities including updating of documentation and content repositories, creation of campaign codes, other as required.
• Support sourcing and manipulation of creative assets for use in initiatives across digital channels.
• Assist in process and stakeholder management.
• Carry out admin tasks as required.

Qualifications

• Bachelor's Degree holder
• B2B marketing experience
• Proven experience managing content production
• With 3+ years hands-on experience on digital marketing, social media marketing and campaigns implementation
• Channel/Project management experience
• Experience of basic image editing/manipulation tools
• Communication skills: Comfortable in presenting his/her team's projects and results to various stakeholders.
• Proactively reaches out to stakeholders to provide projects status.
• Strong communication and stakeholder management skills
• Proficiency in MS Excel, PowerPoint, and Word.
• Believes and thrives in a high-performance culture
• Passionate - Driven and committed to exceed goals, with energy that inspires others
• Curious - Have a passion for continuous learning and improvement
• Accountable - Get things done, takes ownership and committed to make things happen
• Team player - Think and act for the greater good and accept collective responsibility
• Courageous - Does the right thing, in the right way for the right reasons
• Customer-centric - Understands the value for customers and have customer experience at the heart of what he/she does
• Focused - ability to keep going in the face of adversity
• Adaptable and can quickly change course when required
• Highly collaborative
• Experience in the use of reporting and analytics tools - Adobe Analytics, Tableau or similar is a plus
• Experience of CMS tools an advantage
• Ability to quickly learn and apply enterprise AI tools and technologies to support technical workflows and business objectives.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits.

If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

USA Job Seekers: EEO Know Your Rights.

RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive. Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions. Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.