Sales Trainer

Horizon Auto Services Inc.; Muntinlupa; On-site; PHP 420,000 - 640,000; Full time

Job summary

Horizon Auto Services Inc. (HASI) is seeking a Sales Trainer to design, deliver, and evaluate training for our BYD dealership network.

You will equip Sales Consultants with product knowledge, consultative selling skills, and customer service excellence to drive targets and enhance customer experiences. Based in the Philippines, the trainer will be onsite at Metro Manila branches and may travel to Bicol and Central Visayas for programs and events.

Qualifications

• Bachelor's degree in a related field or equivalent
• 2–3 years of experience in Sales Training, Learning & Development, or Sales Operations, preferably in automotive
• Strong knowledge of sales processes and adult learning principles
• Excellent presentation and communication skills
• Ability to develop engaging training materials and learning programs
• Proactive, organized, and able to manage multiple training projects

Responsibilities

• Design onboarding and ongoing sales training programs for new and existing Sales Consultants
• Deliver product knowledge training on BYD vehicles and financing options
• Coach on consultative selling, negotiation, and closing techniques
• Assess training needs via evaluations and collaboration with Sales Managers
• Monitor training effectiveness using assessments and sales metrics
• Create training materials, manuals, and assessments
• Ensure compliance with company policies and processes
• Coordinate with Marketing, Aftersales, and other departments
• Maintain training records and reports
• Provide field coaching and support to improve performance
• Support dealership events and product launches
• Foster continuous learning and professional development

Skills

Sales Training

Coaching

Adult Learning Principles

Presentation Skills

MS Office

Education

Business Admin

Tools

PowerPoint

Excel

CRM

Job description

Drive Your Career with BYD!

Drive your career with one of the world's leading electric vehicle brands! We are looking for passionate, customer-focused, and results-driven individuals to join our growing sales team across our dealership network.

Key Objectives:

The Sales Trainer is responsible for developing, delivering, and evaluating sales training programs that enhance the knowledge, skills, and performance of the Sales Team. The role ensures that all sales personnel are equipped with product knowledge, sales techniques, customer service excellence, and company standards to consistently achieve sales targets and deliver an exceptional customer experience.

Key Responsibilities:

• Design, develop, and facilitate onboarding and continuous sales training programs for new and existing Sales Consultants.

• Conduct product knowledge training on BYD vehicles, features, technology, financing, and value-added products and services.

• Deliver training on consultative selling, negotiation, customer engagement, objection handling, and closing techniques.

• Assess training needs through performance evaluations, coaching sessions, and collaboration with Sales Managers and Branch Heads.

• Monitor and evaluate the effectiveness of training programs through assessments, observations, and sales performance metrics.

• Provide regular coaching, mentoring, and field support to improve individual and team performance.

• Develop training materials, presentations, manuals, assessments, and learning resources.

• Ensure all sales personnel comply with company policies, sales processes, and customer service standards.

• Conduct refresher training, product updates, and process orientation whenever new products, systems, or promotions are introduced.

• Coordinate with Marketing, Aftersales, and other departments to ensure alignment of training initiatives.

• Maintain accurate training records, attendance, certifications, and training effectiveness reports.

• Recommend improvements to training programs based on business needs, market trends, and performance results.

• Support dealership events, vehicle launches, roadshows, and promotional activities by providing product and sales coaching.

• Foster a culture of continuous learning, professional development, and performance excellence.

• Perform other duties that may be assigned by Management from time to time.

Qualifications:

• Bachelor's Degree in Business Administration, Marketing, Human Resources, Education, Psychology, or any related field.

• At least 2–3 years of experience in Sales Training, Learning & Development, Sales Coaching, or Sales Operations, preferably in the automotive industry.

• Strong knowledge of sales processes, customer service, and adult learning principles.

• Excellent presentation, facilitation, coaching, and communication skills.

• Ability to develop engaging training materials and learning programs.

• Strong interpersonal, organizational, and time management skills.

• Proficient in Microsoft Office applications (PowerPoint, Excel, Word) and learning or presentation tools.

• Analytical with the ability to evaluate training effectiveness and recommend improvements.

• Possesses a valid driver's license (Restriction Codes 1 & 2) is an advantage.

• Willing to work on a six (6)-day workweek.

• Must be willing to be assigned onsite to any of our branches in:

  • Metro Manila: Alabang and Las Piñas

  • Bicol Region: Camarines Sur and Legazpi, Albay

  • Central Visayas: Tagbilaran, Bohol

Why Join Us?

• Comprehensive sales, product knowledge, and professional development training.

• Competitive salary plus attractive commission and incentive programs.

• Career growth opportunities within a rapidly expanding dealership network.

• Be part of one of the world's fastest-growing electric vehicle brands.

• Dynamic, collaborative, and performance-driven work environment.

Company Profile:

Horizon Auto Services Inc. (HASI) is an authorized distributor and dealership partner of BYD Cars Philippines, committed to delivering innovative, sustainable, and customer-focused automotive solutions across the country.

As part of a growing dealership network, HASI operates strategically located branches in Metro Manila (Alabang and Las Piñas), Bicol Region (Camarines Sur and Legazpi, Albay), and Central Visayas (Tagbilaran, Bohol). We provide comprehensive automotive services, including vehicle sales, aftersales service, genuine parts, and customer support, while upholding the highest standards of quality and operational excellence.

Driven by innovation, integrity, and people development, HASI fosters a collaborative and performance-oriented work environment where employees are empowered to grow their careers and contribute to the success of one of the world's leading New Energy Vehicle (NEV) brands.

Join Horizon Auto Services Inc. and be part of a team shaping the future of mobility in the Philippines.