Sales & Distribution Manager (B2B)

SUN BATTLEDORE INC; Parañaque; On-site; PHP 900,000 - 1,400,000; Full time

Job summary

SUN BATTLEDORE INC. seeks a strategic Sales Leader to drive revenue growth across multi-brand retail stores, wholesale partners, and consignment channels. You will analyze market trends, expand key accounts, and design incentives for field teams.

The role requires 3-5+ years in sales, distribution, or key account management, with strong leadership and negotiation skills. Regular store visits and cross-functional collaboration are essential.

Qualifications

• Bachelor’s degree in business-related field.
• 3-5+ years in sales, retail, distribution, or key account management.
• Proven experience managing multi-brand retail, wholesale, and consignment operations.
• Strong background in sales strategy, revenue growth, and business development.
• Experience in inventory, distribution, stock balancing, and consignment management.
• Strong understanding of retail merchandising, store operations, and sales performance monitoring.
• Proven experience in team leadership, coaching, and performance management.
• Strong analytical, negotiation, communication, and problem-solving skills.
• Willingness to conduct regular store and partner site visits.
• Proficient in MS Office/Google Workspace and sales reporting tools.

Responsibilities

• Develop and execute annual sales plans to achieve revenue targets across multi-brand retail stores, wholesale partners, and consignment channels.
• Analyze market trends and competitor activity to identify white space opportunities for new product lines and geographic expansion.
• Manage and expand relationships with key accounts, including regional distributors, department stores, and corporate sports partners.
• Design and implement sales incentive programs to motivate field teams and store personnel.
• Oversee end-to-end distribution process, ensuring timely delivery of stock to retail branches, wholesale accounts, and consignment partners.
• Consignment management: manage relationships where the company retains ownership of stock until sale.
• Collaborate with Warehouse and Inventory teams to minimize stock-outs and manage dead inventory through liquidations or transfers.
• Conduct regular physical inventory counts and wall-to-wall audits at partner locations to reconcile stock.
• Optimize distribution routes and logistics costs to improve Cost to Serve metrics.
• Partner with marketing to ensure Planogram adherence and POS material deployment.
• Monitor Share of Shelf and brand visibility across all retail and consignment touchpoints.
• Conduct regular store visits to audit performance, service quality, and inventory accuracy.
• Lead, mentor, and train the sales and distribution teams; foster high performance.
• Conduct performance appraisals and identify training needs related to product knowledge (e.g., rackets, footwear tech).
• Manage recruitment and onboarding of sales supervisors, field merchandisers, and account managers.

Skills

Sales strategy

Revenue growth

Key accounts

Leadership & mentoring

Negotiation

Analytical skills

Communication

Store visits

Education

Bachelor’s degree in Business Admin/Marketing/Sales

Tools

MS Office

Google Workspace

Sales reporting tools

Job description

1. Sales Strategy & Revenue Growth

• Develop and execute annual sales plans to achieve revenue targets across multi-brand retail stores, wholesale partners, and consignment channels.

• Analyze market trends and competitor activity to identify white space opportunities for new product lines and geographic expansion.

• Manage and expand relationships with key accounts, including regional distributors, department stores, and corporate sports partners.

• Design and implement sales incentive programs to motivate field teams and store personnel.

2. Distribution & Consignment Oversight

• Oversee the end-to-end distribution process, ensuring timely delivery of stock to retail branches, wholesale accounts, and consignment partners.

• Consignment Management: Manage relationships where the company retains ownership of stock until the point of sale.

• Inventory Risk: Collaborate with Warehouse and Inventory teams to minimize stock-outs and manage dead inventory through strategic liquidations or transfers (Stock Balancing).

• Audit & Shrinkage: Conduct regular physical inventory counts and wall-to-wall audits at partner locations to reconcile actual stock against system records.

• Cost Management: Optimize distribution routes and logistics costs to improve the company's Cost to Serve metrics.

3. Retail Excellence & Merchandising

• Partner with the marketing team to ensure Planogram adherence and effective Point-of-Sale (POS) material deployment.

• Monitor Share of Shelf and brand visibility across all retail and consignment touchpoints.

• Conduct regular site visits to audit store performance, service quality, and inventory accuracy.

4. Leadership & People Management

• Lead, mentor, and train the sales and distribution teams, fostering a high-performance culture.

• Conduct performance appraisals and identify training needs related to product knowledge (e.g., technical specs of rackets, footwear technology).

• Manage the recruitment and onboarding of sales supervisors, field merchandisers, and account managers.

Key Performance Indicators (KPIs)

• Sales Growth: Year-on-year percentage increase in total revenue.

• Order Fulfillment Rate: Percentage of orders delivered complete and on time.

• Consignment Sell-Through Rate: Efficiency of moving consignment inventory from the warehouse to the end consumer.

• Stock Accuracy: Percentage of variance discovered during partner site audits.

• Account Receivables (AR) Days: Average time taken to collect payments from wholesale partners.

• Distribution Cost Ratio: Logistics and distribution expenses as a percentage of total sales.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Sales, or a related field.

• 3 - 5+ years of experience in sales, retail, distribution, or key account management, preferably in sports, retail, or consumer goods.

• Proven experience managing multi-brand retail, wholesale, and consignment operations.

• Strong background in sales strategy, revenue growth, and business development.

• Experience in inventory, distribution, stock balancing, and consignment management.

• Strong understanding of retail merchandising, store operations, and sales performance monitoring.

• Proven experience in team leadership, coaching, and performance management.

• Strong analytical, negotiation, communication, and problem-solving skills.

• Willingness to conduct regular store and partner site visits.

• Proficient in MS Office/Google Workspace and sales reporting tools.