Sales Area Coordinator

Private Advertiser; Quezon City; On-site; PHP 420,000 - 660,000; Full time

Job summary

Private Advertiser in Metro Manila is seeking an Area Sales Coordinator based at our Bagbaguin, North Caloocan office to oversee sales operations, merchandising execution, and team performance across assigned territories including Quezon City, Manila, Caloocan, Malabon, Navotas, Valenzuela, Bulacan, Pampanga, Tarlac, and Bataan.

The role requires coaching Trade Associates and Merchandisers, monitoring KPIs, coordinating store visits, and driving sell-out targets while traveling extensively

Qualifications

• Bachelor's degree in Business Administration, Marketing, Sales, or related field.
• 2+ years of relevant experience in retail operations, merchandising, or field sales.
• Experience supervising and coaching field personnel.
• Strong leadership and communication skills.
• Proficiency in MS Office applications (Excel, Word, PowerPoint).

Responsibilities

• Lead, supervise, coach, and monitor the performance of Trade Associates and Merchandisers across assigned territories.
• Conduct regular store visits and audits to assess team productivity and merchandising standards.
• Monitor daily sales performance and ensure achievement of monthly sales targets by store and area.
• Track sales productivity and key performance indicators.
• Identify sales gaps and develop action plans to improve results.
• Provide training and feedback to improve team capability.
• Monitor inventory levels and product movement to minimise stockouts.
• Prepare daily, weekly, and monthly sales and productivity reports.

Skills

Leadership

Coaching

Team management

KPIs

Sales analytics

Merchandising

Education

Bachelor's degree in Business Administration, Marketing, Sales, or related field

Tools

Microsoft Excel

Microsoft Word

Microsoft PowerPoint

Job description

About the role

The Area Sales Coordinator will oversee sales operations, sales productivity, merchandising execution, and team performance across assigned territories. Based at the main office in Bagbaguin, North Caloocan, this role will supervise and coach Trade Associates and Merchandisers, strengthen in-store execution, drive area sell-out performance, and ensure sales teams consistently meet company standards and business objectives. The position requires extensive travel within assigned territories, including Quezon City, Manila, Caloocan, Malabon, Navotas, Valenzuela, Bulacan, Pampanga, Tarlac, and Bataan.

Key responsibilities

• Lead, supervise, coach, and monitor the performance of Trade Associates and Merchandisers across assigned territories.

• Conduct regular store visits and audits to assess team productivity, sales execution, merchandising standards, product visibility, planograms, pricing, promotional displays, and compliance with company policies.

• Monitor daily sales performance and ensure achievement of monthly sales targets by store and across the assigned area.

• Track sales productivity, sell-out performance, and key performance indicators of Trade Associates and Merchandisers.

• Identify sales gaps, business opportunities, and underperforming stores, then develop action plans to improve results.

• Provide training, guidance, and performance feedback to improve individual and team capability.

• Monitor inventory levels and product movement to maintain stock availability and minimise out-of-stock situations.

• Prepare and submit accurate daily, weekly, and monthly sales and productivity reports.

• Support the planning and execution of store-level promotions, product demonstrations, and other sales-generating activities.

• Collaborate with internal stakeholders to implement company sales strategies and promotional activities effectively.

What we're looking for

• Bachelor's degree in Business Administration, Marketing, Sales, or a related field.

• At least 2 years of relevant experience in retail operations, merchandising, sales coordination, field sales, or a similar supervisory role.

• Experience supervising, coaching, or training Trade Associates, Merchandisers, or other field personnel.

• Strong leadership, communication, coaching, and team management skills.

• Proven ability to monitor sales performance, analyse KPIs, and drive target achievement.

• Proficiency in Microsoft Office applications, particularly Excel, Word, and PowerPoint.

• Strong organisational skills, attention to detail, initiative, adaptability, and a results-focused approach.

• Ability to work under pressure, manage multiple priorities, and meet deadlines.

• Willingness to travel extensively within assigned territories, including Bulacan, Pampanga, Tarlac, and Bataan.

Main Office: Bagbaguin, North Caloocan