Resort Marketing Pro: Campaigns, Content & Growth

Filinvest Development Corporation; San Mateo; On-site; PHP 300,000 - 420,000; Full time

Job summary

Timberland Highlands Resort, part of Filinvest Development Corporation, seeks a Marketing Specialist to plan and execute campaigns that boost bookings for rooms, dining, events, and leisure. The role collaborates with internal teams and external partners to deliver compelling content and promotions that reflect the brand.

You'll manage social media, digital content, and collateral, monitor performance, and conduct market research to identify opportunities.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2–3 years of Marketing experience, preferably in hospitality, tourism, lifestyle, or retail.
• Experience in digital marketing, social media, content creation, and campaign execution.
• Strong communication and interpersonal skills.
• Creative, resourceful, and organized with good project management skills.
• Knowledge of social media trends and basic marketing analytics.
• Proficient in Microsoft Office/Google Workspace; Canva skills are an advantage.
• Able to work well with different departments, suppliers, agencies, and partners.

Responsibilities

• Plan and execute marketing campaigns and promotions supporting rooms, dining, events, and leisure offerings.
• Create and coordinate engaging content for social media and digital platforms to increase awareness, engagement, and bookings.
• Ensure branding consistency across materials and communications.
• Develop marketing materials, promotions, and collaterals for different business units.
• Support partnerships, media activities, community initiatives, and events.
• Monitor digital marketing activities and optimize campaigns based on performance metrics.
• Conduct market and competitor research to identify opportunities for campaigns.
• Collaborate cross-functionally with Sales, F&B, Rooms, and Events to align initiatives.
• Prepare reports on campaign performance and provide insights for improvement.

Skills

Marketing

Digital marketing

Social media

Content creation

Campaign planning

Communication

Interpersonal skills

Project management

Analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Microsoft Office

Google Workspace

Canva

Job description

Timberland Highlands Resort, part of Filinvest Development Corporation, seeks a Marketing Specialist to plan and execute campaigns that boost bookings for rooms, dining, events, and leisure. The role collaborates with internal teams and external partners to deliver compelling content and promotions that reflect the brand.

You'll manage social media, digital content, and collateral, monitor performance, and conduct market research to identify opportunities.