Assistant Manager for Marketing Communications

Filinvest Development Corporation; Muntinlupa; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Filinvest Hospitality invites an experienced Assistant Manager for Marketing Communications to lead integrated marketing, branding, and public relations across Crimson Hotels & Resorts, Quest Hotels, Timberland Highlands Resort, Grafik Collection, and other properties. You will collaborate with Sales, Revenue Management, E-commerce to strengthen brand presence and drive engagement.

The role requires a Bachelor's degree and 6+ years in marketing communications with leadership experience, based in

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, Hospitality Management, Business Administration, or related field.

Responsibilities

• Develop and execute integrated marketing, branding, public relations, and communications strategies across multiple hotel brands and managed properties.
• Lead brand management initiatives, ensuring consistent brand identity, messaging, and visual standards across all marketing channels and touchpoints.
• Manage media relations, press releases, influencer partnerships, and corporate communications to strengthen brand awareness and reputation.
• Oversee digital marketing initiatives, including social media content, website content, email marketing, online campaigns, and marketing collateral.
• Plan and execute integrated marketing campaigns, brand launches, promotional activations, special events, and property milestone celebrations.
• Collaborate with Sales, Revenue Management, Operations, Business Development, and E-commerce teams to support commercial objectives and revenue generation.
• Lead the development of marketing materials, presentations, videos, and creative assets across the organization's brands.
• Monitor campaign performance, brand health, market trends, and customer insights to recommend strategies that improve engagement and business results.
• Manage trade shows, travel marts, sales missions, and other promotional events that enhance brand visibility and generate business opportunities.

Skills

Marketing communications

Brand management

Public relations

Digital marketing

Leadership

Education

Bachelor's degree in Marketing

Tools

Microsoft Office

Job description

Filinvest Company: Filinvest Hospitality

As the Assistant Manager for Marketing Communications, you will lead integrated marketing, branding, communications, and public relations initiatives across Chroma Hospitality's portfolio, including Crimson Hotels & Resorts, Quest Hotels, Timberland Highlands Resort, Grafik Collection, and other managed properties. Working closely with cross-functional teams, you'll help strengthen brand presence, drive engagement, and execute impactful campaigns that support business growth.

Key Responsibilities

• Develop and execute integrated marketing, branding, public relations, and communications strategies across multiple hotel brands and managed properties.
• Lead brand management initiatives, ensuring consistent brand identity, messaging, and visual standards across all marketing channels and touchpoints.
• Manage media relations, press releases, influencer partnerships, and corporate communications to strengthen brand awareness and reputation.
• Oversee digital marketing initiatives, including social media content, website content, email marketing, online campaigns, and marketing collateral.
• Plan and execute integrated marketing campaigns, brand launches, promotional activations, special events, and property milestone celebrations.
• Collaborate with Sales, Revenue Management, Operations, Business Development, and E-commerce teams to support commercial objectives and revenue generation.
• Lead the development of marketing materials, presentations, videos, and creative assets across the organization's brands.
• Monitor campaign performance, brand health, market trends, and customer insights to recommend strategies that improve engagement and business results.
• Manage trade shows, travel marts, sales missions, and other promotional events that enhance brand visibility and generate business opportunities.

Qualifications

• Bachelor's Degree in Marketing, Communications, Advertising, Hospitality Management, Business Administration, or a related field.
• Minimum of 6 years of Marketing Communications experience, including experience in a managerial or leadership role.
• Proven experience in marketing communications, public relations, and brand management, preferably in the hospitality or hotel industry.
• Strong leadership, project management, and stakeholder management skills, with the ability to manage multiple brands and projects simultaneously.
• Excellent communication, presentation, and interpersonal skills.
• Proficient in Microsoft Office and digital marketing platforms.
• Willing to be based in Muntinlupa City and travel as needed.