Remote Paid Search Specialist — PPC Campaign Expert

MicroSourcing; Manila; Remote; PHP 360,000 - 600,000; Full time

Benefits offered by this job

Healthcare coverage from day one

Performance bonuses

Paid time-off with cash conversion

Group life insurance

Job summary

MicroSourcing in the Philippines is seeking a Paid Search Specialist to implement PPC strategies for clients. This role is work-from-home, with performance bonuses and healthcare from day one.

You will plan and optimize campaigns, monitor budgets and metrics, and report results to clients while collaborating with internal teams and presenting strategies to clients by phone or in person when needed.

Qualifications

• 1–2 years SEM/Paid Search campaign experience.
• Proficient in MS Excel.
• Experience with Google Analytics and Data Studio.
• Experience working with Google Ads and Microsoft Ads.
• Google/Search/Microsoft Ads certifications preferred.
• Bachelor's degree in marketing or related field preferred.

Responsibilities

• Plan and execute online paid search campaigns, including implementation, optimization, and analysis.
• Monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other pertinent campaign metrics.
• Provide creative copy suggestions and graphical ad templates.
• Communicate optimizations and recommendations based on client reporting for all major campaign metrics.
• Monitor campaign dashboards and key reporting tools and point out key areas of importance in accordance client goals.
• Cooperate with internal teams on campaign development, timelines, results, and optimizations.
• Present campaign strategies, initiatives, and growth opportunities to clients in person and over the phone.
• Prepare client facing attribution reports by utilizing both internal and third-party reporting tools, such as Search Ads 360 and Google Analytics.

Skills

Analytical mindset

Data-driven decisions

Creative thinking

Attention to detail

Clear communication

Fast learner

High integrity

Autonomy

Self-motivation

Time management

Project management

Education

Bachelor's degree in Marketing

Tools

Google Ads

Microsoft Ads

Google Analytics

Data Studio

MS Excel

Job description

MicroSourcing in the Philippines is seeking a Paid Search Specialist to implement PPC strategies for clients. This role is work-from-home, with performance bonuses and healthcare from day one.

You will plan and optimize campaigns, monitor budgets and metrics, and report results to clients while collaborating with internal teams and presenting strategies to clients by phone or in person when needed.