Remote Meta Ads Specialist: Campaigns & Analytics

Lago Staffing and Recruiting; Philippines; Remote; PHP 600,000 - 800,000; Full time

Benefits offered by this job

Remote Work

Job summary

Lago Staffing and Recruiting seeks an experienced Meta Ads Specialist to create, manage, and optimize Facebook campaigns for a diverse client base. Proficiency in Facebook Ads Manager and Meta Business Suite is essential, with strong client-facing communication expectations.

The role involves managing 25+ accounts, developing creatives, analyzing results, and implementing Pixel tracking via GTM. Collaboration with marketing and development teams is required to drive client success remotely.

Qualifications

• 3-4 years in Facebook advertising campaign management.
• Expertise with Facebook Ads Manager and Meta Business Suite.
• Experience managing multiple client accounts and campaigns.
• Strong analytical skills for data-driven optimization.
• Excellent communication for client-facing roles.
• Experience running video ads and cross-channel knowledge is a plus.

Responsibilities

• Develop and manage advertising campaigns using Facebook Ads Manager.
• Manage 25+ ad accounts with optimal structure and performance.
• Create compelling ad creatives, including copywriting and image selection.
• Analyze performance data and present client reports with recommendations.
• Collaborate with clients to align goals, audiences, and budgets.
• Install and configure Meta Pixels via GTM and troubleshoot discrepancies.
• Develop and manage custom audiences using pixel data.
• Stay updated with Meta advertising practices and implement new strategies.
• Collaborate with marketing and development teams to integrate Pixel and campaigns.
• Work with creative teams for ad creatives development.

Skills

Facebook advertising

Campaign management

Client communication

Data analysis

Project management

Video ads

Tools

Facebook Ads Manager

Meta Business Suite

Google Tag Manager

Pixel tracking

Canva

HubSpot CRM

Asana

Job description

Lago Staffing and Recruiting seeks an experienced Meta Ads Specialist to create, manage, and optimize Facebook campaigns for a diverse client base. Proficiency in Facebook Ads Manager and Meta Business Suite is essential, with strong client-facing communication expectations.

The role involves managing 25+ accounts, developing creatives, analyzing results, and implementing Pixel tracking via GTM. Collaboration with marketing and development teams is required to drive client success remotely.