Facebook Ads Specialist

Agility Worldtech Solutions Inc.; Parañaque; On-site; PHP 334,800 - 558,000; Full time

Job summary

A leading technology solutions provider is seeking a skilled Facebook Ads Specialist to manage and optimize campaigns using Meta Business Manager. The ideal candidate will have proven experience in the online casino or gaming sector, excellent analytical skills, and the ability to drive campaign performance. Join us in shaping effective advertising strategies that directly influence business growth.

Qualifications

• Proven experience as a Facebook Ads Specialist, preferably in the online casino or gaming industry.
• Strong analytical skills and ability to interpret data to drive campaign decisions.
• Ability to work independently and manage multiple campaigns simultaneously.

Responsibilities

• Develop and execute Facebook advertising strategies tailored to business goals.
• Manage Facebook Ads campaigns across the Meta Business Suite.
• Continuously analyze campaign performance and make data-driven decisions.

Skills

Facebook advertising policy knowledge

Meta Business Suite proficiency

Analytical skills

Excellent communication

Job description

Job Description

We’re looking for a skilled Facebook Ads Specialist to join our team. If you have hands-on experience managing Facebook Ads through Meta Business Manager, a solid understanding of Facebook Pixel, and know how to optimize campaigns for maximum performance, we want to hear from you! As an expert in driving results and boosting ad performance on Facebook, you’ll play a key role in shaping and executing strategies that directly impact our business growth.

Responsibilities:

• Develop and execute Facebook advertising strategies tailored to specific business goals.
• Manage Facebook Ads campaigns across the Meta Business Suite, from setup to optimization.
• Implement and manage Facebook Pixel for tracking and optimizing ad performance.
• Use cloaking techniques (when necessary) to improve ad performance while staying compliant with Facebook policies.
• Continuously analyze campaign performance and make data-driven decisions to improve results.
• Test different creative approaches, copy, and targeting strategies to maximize engagement and conversions.
• Stay up-to-date with Facebook’s advertising policies and best practices.

Requirements:

• Proven experience as a Facebook Ads Specialist, preferably within the online casino or gaming industry.
• Strong understanding of Facebook advertising policies and best practices.
• Proficiency in using Meta Business Suite for campaign management and optimization.
• Experience with Facebook Pixel and implementing tracking systems.
• Knowledge of cloaking techniques and compliance management.
• Strong analytical skills and ability to interpret data to drive campaign decisions.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple campaigns simultaneously.
• Must have experience in developing and executing successful sales campaigns.

Working Location

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