Remote Ads & CRO Specialist | Analytics-Driven Growth

Training Resources Group, Inc.; Metro Manila; Remote; PHP 600,000 - 900,000; Full time

Benefits offered by this job

7.5-hour workday

Vacation leave progression

Educational leave

Gym subsidies

Vaccination subsidies

Work from home

Flexible start times

No night shifts or weekend work

Internal promotion

Medical coverage for dependents

Job summary

Training Resources Group, Inc. is seeking a Digital Ads & CRO Specialist to manage Google and Microsoft Ads, run CRO tests, and deliver analytics-driven insights. You will work with the marketing and web teams to optimise campaigns and landing pages for better conversions.

The role combines ads optimization, CRO testing, and data analysis, with a structured 5-day work week and a focus on flexible hours and international remote collaboration.

Qualifications

• 3+ years of experience in Google and/or Microsoft Ads.
• Strong analytical skills and performance tracking mindset.
• Experience running A/B tests using VWO and identifying CRO opportunities.
• Familiarity with GA4, Google Tag Manager, and UTM tracking.
• Working knowledge of dashboarding tools like Looker Studio or Zoho Analytics.
• Excellent written English and QA ability.
• Experience collaborating with design, content, and dev teams.

Responsibilities

• Plan, build, and manage ad campaigns on Google and Microsoft Ads.
• Improve website and landing page conversions through testing.
• Build dashboards and reports that drive decisions across the team.
• Collaborate with Web Dev/UX and track performance across channels.

Skills

Google Ads

Microsoft Ads

Analytics mindset

A/B testing

GA4

Google Tag Manager

UTM tracking

Looker Studio

Zoho Analytics

English proficiency

Collaboration

Tools

VWO

Microsoft Clarity

Hotjar

WordPress

Job description

Training Resources Group, Inc. is seeking a Digital Ads & CRO Specialist to manage Google and Microsoft Ads, run CRO tests, and deliver analytics-driven insights. You will work with the marketing and web teams to optimise campaigns and landing pages for better conversions.

The role combines ads optimization, CRO testing, and data analysis, with a structured 5-day work week and a focus on flexible hours and international remote collaboration.