Regional Field Marketing Lead - Consumer Activation

Hammerjack Pty Ltd; Philippines; On-site; PHP 2,625,000 - 4,125,000; Full time

Benefits offered by this job

Competitive base salary

Bonus/Incentive Program

Monthly Allowances

Annual dental reimbursement

Private health insurance for you and 1

Life, disability & personal accident

Private Retirement Savings Plan

Job summary

JTI Cambodia is seeking an experienced Field Marketing Manager to lead the regional field marketing strategy, translating national plans into regional priorities and ensuring cohesive execution. You will steer consumer-first engagement across trade channels and set execution standards that drive meaningful brand experiences.

You will coach field teams, collaborate with cross-functional partners, manage budgets with ROI focus, and translate insights into actionable plans that strengthen market

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• 6-9 years of experience in Field or Trade Marketing, Consumer and Trade Activation, Sales, or broader Marketing functions.
• Proficiency in English and Khmer with clear communication across teams.
• Proficiency with Microsoft Outlook, Word, Excel, and PowerPoint.
• Strong understanding of brand strategy and field execution.
• Consumer-centric mindset and solid business acumen.
• Experience in investment prioritization and ROI measurement.

Responsibilities

• Lead regional field marketing strategy aligned with national plans.
• Define consumer-first engagement across trade channels and ensure strong activations.
• Provide coaching, governance, and playbooks to Field Marketing Associates.
• Collaborate with Regional Sales, Channel Leads, and Brand teams to align plans.
• Manage regional program investments and monitor budgets for ROI.
• Maintain strong field presence and deliver data-driven insights for improvement.

Skills

English

Khmer

Cross-functional collaboration

Presentation skills

Influencing skills

Brand strategy

Consumer-centricity

KPI & ROI analysis

Education

Bachelor's degree in Business, Marketing, or related field

6-9 years in Field or Trade Marketing / related roles

Tools

Microsoft Office Suite

Job description

JTI Cambodia is seeking an experienced Field Marketing Manager to lead the regional field marketing strategy, translating national plans into regional priorities and ensuring cohesive execution. You will steer consumer-first engagement across trade channels and set execution standards that drive meaningful brand experiences.

You will coach field teams, collaborate with cross-functional partners, manage budgets with ROI focus, and translate insights into actionable plans that strengthen market