Product Marketing Manager

Azeus Convene; Pasig; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

A leading software company in the Philippines is seeking a Product Marketing Manager to enhance product positioning and drive adoption for its award-winning board management software. The role requires at least 5 years of leadership experience in product marketing within a B2B SaaS environment. The ideal candidate will develop marketing plans, oversee product launches, and leverage various channels for effective messaging and lead generation. Strong communication skills and an entrepreneurial mindset are essential for success in this fast-paced, global organization.

Qualifications

• 5+ years of product marketing leadership experience in B2B SaaS or tech companies.
• Must possess strong written and verbal communication skills.
• Ability to work under pressure in a fast-paced environment.

Responsibilities

• Develop product marketing strategies and plans based on market requirements.
• Plan product launches and manage cross-functional execution.
• Conduct marketing research on market conditions and competitor information.

Skills

Product Marketing Leadership

B2B SaaS/Tech Experience

Excellent Communication Skills

Analytical Skills

Teamwork Ethic

Cross-Cultural Work

Self-Driven Initiative

Customer-Oriented

Education

Bachelor's Degree

Job description

Azeus Systems Limited is looking for aProduct Marketing Manager for its multi-awarded and leading software solution.

Convene is a board management software for boards and senior leadership. Our award-winning board meeting software offers a comprehensive suite of tools that enhances collaboration, accelerates decision-making, and empowers governance — all in one convenient platform. With a global footprint in over 100 countries, Convene helps organizations worldwide streamline their governance processes.

Key Responsibilities:

• Define product positioning and messaging based on market requirements to drive adoption and retention
• Plan the launch of the product and its go-to-market strategy, and manage its cross-functional execution
• Develop product marketing plan, strategies (pricing, specifications, go-to-market, etc.), and track its status, ensuring that these are carried out efficiently
• Help product team prioritize features by bringing in market and customer context
• Utilize various marketing channels (e.g. LinkedIn, social media, brochures, etc.) and formulate compelling messages to drive inbound and outbound interest and convert top-of-funnel traffic into qualified leads
• Conduct marketing-related research, which includes research on current market conditions (problem, demand, sizing, etc.) and competitor information
• Equip sales teams with the right tools and content (e.g. competitive intelligence, objection handling guides, case studies, ROI studies) to help them sell more effectively by understanding use cases, buyer personas, and value messaging
• Support customer success with onboarding materials, feature adoption campaigns, and upsell/cross-sell positioning, while highlighting customer success stories and building advocacy programs
• Monitor and analyze product performance and usage, and generate accurate reports and win/loss analysis based on consolidated data

Requirements

Qualifications:

• Candidate must possess at least a Bachelors/College degree
• With at least 5 years of product marketing leadership experience from a B2B SaaS/tech company
• Must have an ownership and take charge personality but also possess a strong teamwork ethic
• Must have a global perspective and be able to work in a cross-cultural environment
• Able to work under pressure in a fast-moving and high-growth environment
• Self-driven, high initiative, and results-oriented
• Excellent written and verbal communication and presentation skills
• Aggressive, analytical, and collaborative
• Good grasp on the industry's development and trends
• Must have a business/entrepreneurial mindsetCustomer-oriented