Product Growth Marketing Lead

Xpress; Philippines; On-site; USD 516 - 1,033; Full time

Job summary

An innovative mobile super-app is looking for a passionate Growth Marketing Specialist to lead product marketing efforts. This role involves crafting compelling product messaging, developing engaging content across multiple platforms, and analyzing market trends to drive demand. As a key player in the marketing team, you will be responsible for setting and tracking KPIs, building relationships with external partners, and serving as the product expert. If you have a track record of success in product marketing and a knack for driving go-to-market strategies, this is your chance to make a significant impact in a dynamic environment.

Qualifications

• Proven experience in product marketing with a focus on consumer and business customers.
• Strong skills in content development and market analysis.

Responsibilities

• Develop product positioning and messaging that resonates with customers.
• Conceptualize and craft educational content for various platforms.
• Implement strategies to drive awareness and demand for products.

Skills

Product Marketing

Content Development

Market Analysis

Demand Generation

Customer Engagement

KPI Tracking

Education

Bachelor's Degree in Marketing or related field

Experience in Product Marketing

Tools

Social Media Platforms

Analytics Tools

Content Management Systems

Job description

An innovative mobile super-app is looking for a passionate Growth Marketing Specialist to lead product marketing efforts. This role involves crafting compelling product messaging, developing engaging content across multiple platforms, and analyzing market trends to drive demand. As a key player in the marketing team, you will be responsible for setting and tracking KPIs, building relationships with external partners, and serving as the product expert. If you have a track record of success in product marketing and a knack for driving go-to-market strategies, this is your chance to make a significant impact in a dynamic environment.