Product Executive

Sourcefit

Quezon City

On-site

PHP 600,000 - 900,000

Full time

2 days ago
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Job summary

Sourcefit is building a marketing shared-services capability in the Philippines to support its group and portfolio companies. The role focuses on supporting product marketing, customer experience, and go-to-market efforts across teams in Eastwood, Quezon City.

You will map customer journeys, develop value propositions, coordinate launches, and analyze feedback metrics like NPS and CSAT to drive adoption and satisfaction.

Qualifications

  • Bachelor's degree in Marketing, Business, Product Management or related field preferred.
  • Strong written and spoken English required.
  • At least 3 years of experience in product marketing, digital products, customer experience, marketing or project coordination. Experience supporting launches or customer journey improvements is an advantage.

Responsibilities

  • Support research into target audiences, customer needs, competitor offers and product category trends.
  • Help develop and maintain product value propositions, audience profiles, messaging frameworks, FAQs and product information.
  • Coordinate launch plans, campaign inputs, product collateral and internal readiness materials with Marketing, Product, Technology and portfolio teams.
  • Map end-to-end customer journeys and service touchpoints, identifying friction and opportunities to improve awareness and activation.
  • Coordinate customer feedback and experience data, including NPS, CSAT, surveys and product usage, and summarize findings for the Product Marketing Manager.
  • Track launch tasks, dependencies, milestones, approvals and post-launch actions using project tools.

Skills

Product positioning
Messaging frameworks
Customer journey mapping
CX fundamentals
Market research
NPS/CSAT metrics
Project coordination
PowerPoint
Excel
Digital product basics

Education

Bachelor's degree in Marketing, Business, Product Management or related field

Tools

PowerPoint
Excel

Job description

Job Overview

Our client is an Abu Dhabi-based holding company with a diversified portfolio spanning strategic industries. The organisation is building a marketing shared-services capability in the Philippines to support its group and portfolio companies. Support product marketing and customer experience across the group and its portfolio companies. Help teams understand customer needs, communicate product value, coordinate launches and improve the end-to-end experience, including satisfaction, NPS, CSAT, customer effort and feedback measures.

Job Details

Work set up: Onsite - Eastwood, Quezon City

Schedule: Monday-Friday | 9:00 AM-6:00 PM UAE time (GST, UTC+4)

Holiday: UAE holidays

Responsibilities
Product Positioning & Go-to-Market
  • Support research into target audiences, customer needs, competitor offers and product category trends.
  • Help develop and maintain product value propositions, audience profiles, messaging frameworks, FAQs and product information.
  • Coordinate launch plans, campaign inputs, product collateral and internal readiness materials with Marketing, Product, Technology and portfolio teams.
Customer Journey & Experience
  • Map end-to-end customer journeys and service touchpoints, identifying friction and opportunities to improve awareness, consideration, onboarding, activation, service, retention and advocacy.
  • Coordinate customer feedback and experience data, including NPS, CSAT, customer effort, surveys, reviews, support contacts and product usage, and summarise findings for the Product Marketing Manager.
  • Support experience reviews across websites, apps, landing pages, forms, service interactions and customer communications; help close the loop on recurring feedback and satisfaction issues.
Launch & Adoption Support
  • Track launch tasks, dependencies, milestones, approvals and post-launch actions using agreed project tools.
  • Work with Digital Marketing, Social Media, Marcoms and Creative teams to ensure product communications are accurate and consistent.
  • Monitor agreed adoption and engagement measures and prepare post-launch summaries and recommendations.
Product Information & Governance
  • Maintain accurate product descriptions, feature information, comparison materials and approved claims.
  • Coordinate review and approval of product communications with relevant subject-matter owners and follow confidentiality requirements.
Qualifications
  • Bachelor's degree in Marketing, Business, Product Management or a related field preferred.
  • Strong written and spoken English required.
  • At least 3 years of experience in product marketing, digital products, customer experience, marketing or project coordination. Experience supporting launches or customer journey improvements is an advantage.
Technical Skills
  • Product positioning and messaging
  • Customer journey mapping and CX fundamentals
  • Market and competitor research
  • NPS, CSAT and customer effort measures
  • Customer feedback and service insights
  • Project tracking and coordination
  • PowerPoint and Excel
  • Digital product and app fundamentals
  • Web analytics and customer experience analysis
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