PPC Specialist (Search and PMAX) - Remote

AffinityX; Pasig; Remote; PHP 2,194,000 - 3,334,000; Full time

Benefits offered by this job

Ayala perks and benefits

Remote set-up with complete work tools

Internet Allowance

Healthcare Insurance (HMO) from day 1

Mental health and wellness programs

Life and Accident Insurance from day 1

Convertible leave credits

Job summary

AffinityX is seeking an experienced Campaign Specialist (PPC) to optimize paid search efforts. You will manage Google Ads campaigns (Search & PMAX), monitor performance, and translate data into actionable insights.

This remote role requires strong analytical thinking, and excellent written communication, with the ability to work US-time night shifts. You will collaborate with internal teams, leverage GA/ GTM for tracking, and contribute to broader performance marketing initiatives, delivering

Qualifications

• 2–4 years of relevant experience in performance or digital marketing.
• Proven experience managing Google Ads campaigns (Search & PMAX) end-to-end.
• Intermediate skills in Google Analytics and Google Tag Manager.
• Background in performance marketing with a strong analytical mindset.
• Excellent written communication skills, especially for reporting and analysis.
• Reliable internet connection and able to work night shift (US time).

Responsibilities

• Manage end-to-end Google Ads campaigns, including Search and Performance Max (PMAX).
• Monitor, optimize, and report on campaign performance to ensure KPIs are met.
• Analyze data and prepare clear, insightful written reports and analytics summaries.
• Use Google Analytics and Google Tag Manager to track performance and identify optimization opportunities.
• Collaborate internally to support performance marketing initiatives (non-client-facing role).

Skills

Campaign management

Data analysis

Reporting

Written communication

Tools

Google Ads

Google Analytics

Google Tag Manager

Performance Max

Job description

Your Role

We’re looking for an experienced Campaign Specialist (PPC) to join our growing digital advertising team. If you’re passionate about paid search, data-driven optimization, and turning insights into performance, this role is for you.

What will you do?

• Manage end-to-end Google Ads campaigns, including Search and Performance Max (PMAX)
• Monitor, optimize, and report on campaign performance to ensure KPIs are met
• Analyze data and prepare clear, insightful written reports and analytics summaries
• Use Google Analytics and Google Tag Manager to track performance and identify optimization opportunities
• Collaborate internally to support performance marketing initiatives (non-client-facing role)

Qualifications

• 2–4 years of relevant experience in performance or digital marketing
• Proven experience managing Google Ads campaigns (Search & PMAX) end-to-end
• Intermediate skills in Google Analytics and Google Tag Manager
• Background in performance marketing with a strong analytical mindset
• Excellent written communication skills, especially for reporting and analysis
• Reliable internet connection and able to work night shift (US time)

Good To Have

• Working knowledge of Excel / Google Sheets / PowerPoint
• Familiarity with Usermaven or similar analytics and ticketing tools

Join Our Team, And Enjoy These Benefits

• Access to Ayala perks and benefits
• Remote set-up and provided with complete work tools
• Internet Allowance
• Healthcare Insurance (HMO) coverage on day 1
• Access to mental health and wellness programs
• Life and Accident Insurance on day 1
• Convertible leave credits