Omni-Channel Performance Strategist

Team Lewis

Metro Manila

On-site

PHP 500,000 - 900,000

Full time

4 days ago

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Job summary

TEAM LEWIS in Manila seeks a Performance Marketing Specialist to plan, execute, and report on paid omni-channel campaigns across client accounts. You will take a proactive, analytical approach to audience planning, channel selection, bidding, budgeting, and optimization to drive client goals.

You will collaborate with client teams and internal creative and analytics groups, develop data-driven strategies for platforms like Meta, TikTok, YouTube, and search, and contribute to business development

Qualifications

Experience in a digital media agency or in-house position executing paid digital campaigns.
Hands-on experience with self-service biddable platforms.
Knowledge of Google Analytics 4 is advantageous.
Strong planning, prioritisation and stakeholder communication skills.

Responsibilities

Assist in developing paid digital strategies across platforms (Meta, TikTok, programmatic, display, YouTube, SEM, LinkedIn).
Analyze audiences, keywords, and benchmarks to improve campaigns.
Prepare media diaries and ad materials specifications with deadlines.
Set up campaigns with bidding, budgeting, targeting, and tracking.
Collaborate with creative/content teams to develop ad copy and iterate based on results.
Monitor budgets and optimize campaigns to meet objectives.
Report campaign performance to internal and client stakeholders.