Marketing Supervisor

Sperry Philippines; Pasig; On-site; PHP 1,000,000 - 1,400,000; Full time

Job summary

Sperry Philippines is seeking a Marketing Leader to drive the brand strategy and campaign execution from the Ortigas Center office in Pasig. You will oversee brand image, alignment with values, and cost-efficient campaigns while coordinating media buys, sponsorships, and press activities to maximize exposure.

The role requires 3–5 years in marketing with strong leadership, a background in fashion retail merchandising is a plus, and solid English communication skills.

Qualifications

• Bachelor's degree in Marketing/Business or related field.
• 3–5 years of relevant marketing experience with leadership.
• Background in fashion retail merchandising is a plus.
• Knowledge of marketing theories, influencer marketing, and media planning.
• Strategic thinker with strong analytical skills.
• Proficient in English communication.
• Willing to work at Ortigas Center, Pasig City, Monday to Friday.

Responsibilities

• Manage the brand portfolio to maximize sales and perception.
• Monitor competitive landscape and market trends in advertising.
• Coordinate media placements, events, press releases, and promotions.
• Initiate market studies to gain brand insights.
• Evaluate budgets, expenditures, ROI, and P&L projections.
• Lead brand marketing associates toward targets.
• Perform other tasks as assigned by the head.

Skills

Brand management

Strategic planning

Team leadership

Media planning

Influencer marketing

English communication

Education

Bachelor's degree in Marketing/Business

Tools

MS Office

Job description

JOB SUMMARY

Responsible for strategic planning and successful implementation of marketing campaigns aligned with the brand’s image, perceived values, and objectives in the most cost-effective manner.

JOB DESCRIPTION

• Manages the company’s brand portfolio in terms of brand image to maximize the leverage both in sales and consumer brand perception
• Monitors the competitive landscape of the company’s brands and identifies the latest trends in the market in terms of advertising and promotional campaigns
• Coordinates with parties concerned for the company’s media placements, event sponsorships, press releases, promotions, etc. to ensure maximum exposure of the company’s brands
• Initiates market studies and other forms of research (personal feedback, internet research, etc.) to gain insights regarding the company’s brands and ongoing projects/events
• Evaluates the financial aspects such as marketing budget, expenditures, and return-on-investment and profit-loss projections
• Supervises/leads brand marketing associates in achieving their respective performance targets
• Performs other related tasks as instructed by the immediate head.

JOB REQUIREMENTS

• Candidates must possess a Bachelor's/College Degree in Business Studies/Administration/Management, Marketing, Journalism, Advertising/ Media, Mass Communications, or equivalent
• At least 3-5 years of relevant marketing experience, with a strong track record in strategic planning and team leadership
• Background in fashion retail merchandising and/or those related to apparel, footwear, lifestyle products, sports, and music is a definite advantage
• Knowledgeable of marketing theories and principles, influencer marketing management, media planning/buying, and implementation
• Must be strategic and has highly analytical thinking skill
• Proficient in both oral and written English communication
• Willing to work physically in the Head Office, Ortigas Center, Pasig City every Mondays to Fridays