MARKETING SPECIALIST/ ASSISTANT (ASAP!)

Private Advertiser; Parañaque; On-site; PHP 335,000 - 614,000; Full time

Job summary

RVD FOOD Inc' in Paranaque City, Metro Manila is seeking a Marketing Specialist to drive brand awareness, generate leads, and manage content for assigned brands. Responsibilities include campaigns across channels, market research, and performance analytics to optimize ROI.

The role requires familiarity with Meta Business Suite, Google Ads Manager, and CRM tools, with 1–3 years of experience or fresh graduates. Schedule is Monday–Saturday with a fixed 9AM–6PM, based in Paranaque, Metro Manila.

Qualifications

• Bachelor’s degree in Marketing, Advertising Arts, Communications, Business Administration, or related field.
• Fresh graduates or 1–3 years experience in digital marketing, campaign management, or data-driven agency role.
• Experience with retail, lifestyle, or premium food/beverage brands is a plus.
• Proven familiarity with Meta Business Suite, Google Ads Manager, web analytics, and CRM software.
• Hands-on experience with email/SMS blasting tools and capturing high-quality content via mobile or DSLR.
• Strong understanding of market research techniques and digital metrics.

Responsibilities

• Campaign Management: plan, execute, and monitor marketing campaigns across channels.
• Content Creation: produce marketing materials and content such as blogs and ad copy.
• Market Research: analyze trends and define target audience demographics.
• Performance Analytics: track campaigns using analytics and CRMs to improve ROI.
• Event Coordination: organize influencer visits, product shoots, and brand events.
• Stakeholder Collaboration: work with management, designers, FOH, and vendors to ensure brand consistency.

Skills

Analytical mindset

Communication skills

Cross-department collaboration

Education

Bachelor’s degree in Marketing, Advertising Arts, Communications, Business Administration

Tools

Meta Business Suite

Google Ads Manager

Web analytics

CRM software

Email blasting tools

Content capture (Mobile/DSLR)

Job description

An exciting opportunity has become available for a passionate and skilled Marketing Specialist to join the dynamic team at RVD FOOD Inc' in Paranaque City, Metro Manila.

Job Summary
The Marketing Specialist drives brand awareness, generates leads, and promotes products or services. They will manage content creation for assigned brands, oversee advertising campaigns, conduct market research, and evaluate performance metrics. Their daily work is critical to attracting customers, increasing the digital footprint of the brands, and supporting overall brand growth and operational needs.

Primary Goal
To seamlessly execute multi-channel brand marketing content and strategies, manage end-to-end campaign deployment, and rigorously monitor performance metrics to maximize ROI and brand visibility.

Key Responsibilities

• Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, including social media, email, SMS, and print.

• Content Creation: Produce or assist in creating compelling brand content and marketing materials, such as blogs, ad copy, and promotional collateral.

• Market Research: Analyze consumer trends, gather market data, and define target audience demographics to identify clear growth opportunities.

• Performance Analytics: Track the success of marketing initiatives using analytics, AI tools, and CRMs to continuously improve ROI and engagement.

• Event Coordination: Organize and attend promotional activities, including influencer visits, product shoots, menu shoots, and other brand events.

• Stakeholder Collaboration: Coordinate closely with management, graphic designers, front-of-house (FOH) teams, and external vendors to ensure absolute brand uniformity.

Job Requirements & Qualifications

• Experience: Preferably FRESH GRADUATES or with a minimum of 1–3 years of hands‑on experience in digital marketing, campaign management, or a data-driven agency role. (Experience with retail, lifestyle, or premium food and beverage brands is a massive plus).

• Education: Bachelor’s degree in Marketing, Advertising Arts, Communications, Business Administration, or a related creative/commercial discipline.

• Technical Proficiency: Proven familiarity with Meta Business Suite, Google Ads Manager, web analytics, and CRM software. Hands‑on experience with email/SMS blasting tools and capturing high-quality content via mobile or DSLR is highly preferred.

• Analytical Mindset: Strong understanding of market research techniques and digital metrics. Comfortable working with spreadsheets, building pivot tables, and transforming raw data into clean, visual insights.

• Soft Skills & Communication: Exceptional written and verbal communication skills. Strong critical and creative thinking are required for seamless cross‑department collaboration and external vendor management.

Schedule: Monday - Saturday (Alternate Saturday work)

Time: 9AM - 6PM

Deployment: Parqal Mall Aseana, Macapagal Drive, Parañaque, Metro Manila.