Marketing Specialist

Central Azucarera De Bais, Inc.; Taguig; Hybrid; PHP 335,000 - 502,000; Full time

Benefits offered by this job

Rice Allowance

Inducement Bonus

Vacation Leave

Sick Leave (Convertible to cash)

Job summary

Central Azucarera De Bais, Inc. is seeking a detail-oriented Marketing Specialist to support the Sales and Marketing Team in achieving KPIs. The role will manage brand strategies and marketing initiatives while supporting volume, distribution, merchandising, availability, and pricing across sales channels.

The ideal candidate has strong analytical and communication skills, commercial awareness, and the ability to collaborate effectively with cross-functional teams.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Management, or related field.
• At least 1–2 years of experience in marketing, brand management, sales, or related role.
• Strong understanding of brand management, marketing strategies, and sales operations.
• Strong analytical and business planning skills.
• Excellent communication and interpersonal skills.
• Strong organizational skills and attention to detail.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Willingness to conduct field work and visit different route-to-market channels.

Responsibilities

• Lead the development and deployment of brand strategies and Annual Business Plans
• Conduct Business Reviews and submit monthly business scorecards, including root-cause analysis of performance
• Conduct product and promotions execution training for the Sales Team and cross-functional teams
• Lead the resolution of go-to-market requirements related to pricing, product, packaging, and regulatory requirements
• Lead forecasting and production planning to ensure product availability while minimizing overstocking, understocking, and product expiries
• Work with Operations, Logistics, and Finance teams to ensure product availability and supply sufficiency
• Develop and lead the execution of brand innovation, promotions, merchandising, and new product introduction programs
• Review brand strategies and tactics to identify opportunities to achieve commercial objectives and competitive advantage
• Provide coaching to the Sales Team on portfolio and brand management and work with cross-functional teams to support brand objectives

Skills

Brand management

Marketing strategy

Analytical skills

Communication skills

Cross-functional collaboration

Field work willingness

Education

Bachelor's degree in Marketing or related field

Tools

Excel

PowerPoint

Job description

We are seeking a detail-oriented and results-driven Marketing Specialist to support the Sales and Marketing Team in achieving sales and marketing KPIs. The role will manage brand strategies and marketing initiatives while supporting volume, distribution, merchandising, availability, and pricing across sales channels. The ideal candidate has strong analytical and communication skills, commercial awareness, and the ability to collaborate effectively with cross-functional teams.

Key Responsibilities:

• Lead the development and deployment of brand strategies and Annual Business Plans
• Conduct Business Reviews and submit monthly business scorecards, including root-cause analysis of performance
• Conduct product and promotions execution training for the Sales Team and cross-functional teams
• Lead the resolution of go-to-market requirements related to pricing, product, packaging, and regulatory requirements
• Lead forecasting and production planning to ensure product availability while minimizing overstocking, understocking, and product expiries
• Work with Operations, Logistics, and Finance teams to ensure product availability and supply sufficiency
• Develop and lead the execution of brand innovation, promotions, merchandising, and new product introduction programs
• Review brand strategies and tactics to identify opportunities to achieve commercial objectives and competitive advantage
• Provide coaching to the Sales Team on portfolio and brand management and work with cross-functional teams to support brand objectives

Qualifications & Requirements:

• Bachelor’s degree in Marketing, Business Administration, Management, or a related field
• At least 1-2 years of experience in marketing, brand management, sales, or a related role
• Strong understanding of brand management, marketing strategies, and sales operations
• Strong analytical and business planning skills
• Excellent communication and interpersonal skills
• Strong organizational skills and attention to detail
• Proficiency in Microsoft Office, particularly Excel and PowerPoint
• Willingness to conduct field work and visit different route-to-market channels

Why Join Us?

• Competitive salary and benefits package
• Professional growth and learning opportunities
• Dynamic and supportive work environment
• Hands-on experience in brand and marketing management

Other benefits:

• Rice Allowance
• Inducement Bonus
• Vacation Leave
• Sick Leave (Convertible to cash)