Marketing Specialist

SM Supermalls; Taguig; On-site; PHP 420,000 - 600,000; Full time

Job summary

SM Supermalls is seeking a marketing professional to execute campaigns and promotions at SM Aura Taguig. You will help develop and implement seasonal events, mall-owned campaigns, and digital strategies to drive foot traffic and sales.

The role requires 3–5 years in marketing/PR/digital, strong communication and presentation skills, and proficiency with MS Office and basic Photoshop/video editing. Based in Taguig, you’ll work with tenants and brand partners to optimize campaigns.

Qualifications

• Bachelor's degree in Marketing, Mass Communications, Advertising, or similar.
• 3–5 years of experience in Marketing, Advertising, PR, or Digital.
• Strong communication, analytical and presentation skills.
• Proficient in MS Office; basic Photoshop and editing skills.

Responsibilities

• Participate in development, conceptualization, and execution of marketing campaigns with timelines.
• Create advertising and media plans, publicity materials, and digital campaigns.
• Coordinate with tenants, brand partners and suppliers to achieve marketing goals.
• Prepare reports on campaign effectiveness and learnings, and document projects.

Skills

Communication skills

Analytical skills

Presentation skills

Education

Bachelor's Degree in Marketing, Mass Communications, Advertising, or similar

Tools

Microsoft Office

Photoshop

Video editing

Photo editing

Job description

To execute actual implementation of different marketing ideas to provide the family fun experience that makes every day better as well as to make sure all implemented activations will drive foot traffic, vehicle count and mall sales through cost effective campaigns for the handled mall.

Responsibilities:

• To participate in the development, conceptualization, and execution of marketing campaign plans in agreed upon timelines, including, but not limited to Seasonal Events, Mall-owned campaigns, and other promotional activities and evaluate their success and effectiveness
• To create advertising and media plans, publicity materials, and other means of promotions, such as Digital campaigns
• Liaise and cultivate a healthy relationship between tenants, brand partners, suppliers, and other organizations that will help achieve marketing goals and campaigns
• Prepare reports on effectiveness of campaigns, key learnings, as well creation of competitive checks, overall management and documentation of projects

Requirements:

• Bachelor's Degree in Marketing, Mass Communications, Advertising, or similar
• At least 3-5 years of experience in Marketing, Advertising, PR, or Digital
• High level of communication, analytical, presentation skills
• Proficient in Microsoft Office (PowerPoint, Excel, etc.), basic Photoshop, video & photo editing
• Candidate must be willing to be assigned in SM Aura, Taguig City