Marketing Programs & Partnerships Lead for Events & ROI

BDO Unibank; Metro Manila; On-site; PHP 1,200,000 - 1,800,000; Full time

Job summary

BDO Unibank, Inc. in the Philippines seeks a Marketing Programs Lead to plan, develop, and execute promotional programs, partnerships, and events that boost brand visibility and engagement with OFWs.

You will evaluate opportunities and recommend strategic collaborations that deliver maximum marketing and business value, while coordinating with internal teams, vendors, and partners to ensure program success.

Qualifications

• Bachelor's Degree in Marketing or related field required.
• Minimum of five (5) years of relevant experience in marketing, events management, partnership management, brand activations, or related functions.
• Experience in banking, financial services, remittance, or consumer marketing is an advantage.

Responsibilities

• Lead planning, development, and execution of promotional programs, partnerships, and events to enhance brand visibility and engagement with OFWs.
• Evaluate opportunities and recommend strategic collaborations delivering maximum marketing and business value.
• Maintain partner, supplier, and program records; monitor budgets and provide operational support to the Marketing Services Team Head.

Education

Bachelor's Degree in Marketing, Business Administration, Communications, Management, Advertising, Public Relations, or any related field

Job description

BDO Unibank, Inc. in the Philippines seeks a Marketing Programs Lead to plan, develop, and execute promotional programs, partnerships, and events that boost brand visibility and engagement with OFWs.

You will evaluate opportunities and recommend strategic collaborations that deliver maximum marketing and business value, while coordinating with internal teams, vendors, and partners to ensure program success.