Marketing Manager (TIS)

Terumo Asia Holdings Pte Ltd; Manila; On-site; PHP 1,200,000 - 1,500,000; Full time

Job summary

A global medical device company is seeking a Marketing Manager to develop and execute marketing strategies, conduct market research, and manage branding efforts. The ideal candidate will have over 10 years of marketing experience, with at least 5 years in a related field. Responsibilities include overseeing promotional events, engaging with key stakeholders, and ensuring adherence to budgetary constraints. This position is based in Metro Manila, Philippines and offers a full-time schedule.

Qualifications

• 10+ years of experience in marketing, with a focus on product and brand management.
• At least 5 years of experience in a similar role within the medical devices industry.
• Strong ability to conduct market research and analysis.

Responsibilities

• Develop marketing strategy and promotional plans.
• Conduct market research and analyze competitor activities.
• Oversee promotional events and training programs.

Skills

Market Research

Marketing Strategy

Brand Management

Communication

Education

Bachelors in Science or Technology

MBA in Sales and Marketing

Job description

Marketing Manager (TIS) page is loaded## Marketing Manager (TIS)locations: Manilatime type: Full timeposted on: Posted 2 Days Agojob requisition id: R00000706**About the Company**As a global medical device company originating from Japan, we pursue reliable quality and technology to contribute to healthcare in more than 160 countries and regions around the globe. We promise to walk alongside healthcare professionals to continue to make great contribution to society, now and into the future. **Summary of the Role**This position is responsible for development of marketing strategy / plan and promotional activities including conferences / seminars, development of marketing collaterals, etc., and oversees their execution. The position develops value add proposition and provides inputs for branding of new and existing products. The position is also responsible for market research and providing relevant inputs for business planning and opportunity identification for business development / sales. **Key Functions / Responsibilities****1. Market Research and Support for Business Planning*** To undertake market research and analyse trends in terms of competitor activities / market share, new products in the market, product usage, customer preferences, performance of TIS products, customer feedback, current growth patterns, etc.* To review and provide reports on market research to Business Unit Leader (TIS) and the Sales Team, as required* To draw insights from the market research to provide relevant inputs in terms of product mix, scope for market expansion in geographies, etc. to the Business Unit Leader (TIS) for formulation of business strategy and plans* To formulate policies on products to incorporate profitability requirements like product mix, competitive pricing, etc. with inputs from the Sales Team of TIS, and seek approval on product mix and pricing options from the Business Unit Leader (TIS)* To provide inputs to the Sales Team for identification of new opportunities for business development, based on the market research**2. Marketing & Branding*** To understand the products / offerings of TIS Business, their usage, benefits, key decision makers at Hospitals, etc.* To draw from the knowledge of TIS Business in the Philippines to develop Marketing and Promotion strategies and plans that create a strong brand recall among key stakeholders in Hospitals like Surgeons, Hospital Administration, Purchase, etc., to fuel business development efforts, in consultation with Business Unit Leader (TIS) and Terumo’s Regional Marketing Manager* To guide the team in execution of Marketing plans and Promotion activities* To develop value-add propositions and branding for new or existing products with inputs from the Marketing and the Medical Affairs team* To ensure that branding of Terumo as an organization is consistent with the global branding guidelines* To monitor and manage marketing expenses and ensure adherence to the Marketing budget; To highlight deviations (if any) to Business Unit Leader (TIS) for approval**3. Promotional Events and Training Programs*** To plan for and oversee the execution of events, conferences, training programs and other engagement activities to promote TIS business* To ensure development of marketing / promotional material (literatures / brochures etc.), and other collaterals for existing and new products, with inputs on product technicalities from Medical Affairs team* To undertake vendor development and negotiations with marketing vendors for development of brochures, marketing kits, and other collaterals, with the support of Finance Team* To ensure participation of KOLs and other key influencers in events, training programs, and other engagement activities, with the support of the Sales, Marketing and Medical Affairs Team* To regularly review the impact of Marketing and Promotional activities and undertake corrective actions, under the guidance of Business Unit Leader (TIS) **Education & Experience*** Education: Bachelors in Science or Technology, MBA (or equivalent qualification) in Sales and Marketing* Experience: 10+ years of experience with at least 5 years in Marketing / Product / Brand Management; Experience in Medical devices or related industry would be preferred ***Note to External Recruitment Agencies:****Terumo does not recognize candidate submissions from any recruitment agencies and will not be responsible for payment of any recruitment fees due to the hiring of candidates whose resumes were submitted to Terumo employees or offices without the recruiting team's acknowledgement.*locations: Manilatime type: Full timeposted on: Posted 2 Days Ago