Marketing Leader, Philippines — Growth & Brand Strategy

MatchaTalent; Pasig; Presencial; PHP 1.200.000 - 2.400.000; Jornada completa

Descripción de la vacante

This confidential Philippine fintech client seeks a Marketing Manager to lead its Philippines market strategy, brand growth, and multi-channel campaigns. You will collaborate with regional teams, manage internal and external partners, and ensure campaigns align with local advertising standards.

The role requires a senior markeitng leader with 6–10 years of experience, strong digital and performance marketing skills, and proven leadership. A Filipino national with English proficiency is preferred.

Formación

• Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
• Filipino national.
• 6–10 years of progressive marketing experience, including leadership responsibilities.
• Experience leading integrated marketing campaigns and brand growth initiatives.
• Experience managing marketing teams, agencies, and cross-functional stakeholders.
• Background in Technology, E-commerce, or other high-growth consumer businesses is highly preferred.
• Strong expertise in digital marketing, brand management, social media, influencer marketing, performance marketing, and consumer acquisition.
• Familiarity with marketing compliance within regulated industries is an advantage.
• Excellent leadership, stakeholder management, project management, and communication skills.
• Professional English proficiency is mandatory.

Responsabilidades

• Develop and execute integrated marketing strategies aligned with business growth objectives and market expansion plans.
• Lead end-to-end marketing campaigns across digital marketing, social media, influencer marketing, PR, partnerships, brand activation, and performance marketing.
• Identify consumer trends, market opportunities, and competitive insights to strengthen market positioning.
• Manage, mentor, and develop the local marketing team while driving campaign performance and professional growth.
• Oversee relationships with advertising agencies, media partners, PR firms, influencers, and external creative vendors.
• Monitor campaign performance, marketing budgets, KPIs, and ROI to optimize marketing effectiveness.
• Collaborate with regional stakeholders, product teams, operations, and public affairs to ensure consistent brand execution.
• Ensure all marketing communications comply with Philippine financial advertising regulations and corporate governance standards.

Conocimientos

Leadership

Integrated marketing

Brand growth

Digital marketing

Social media

Influencer marketing

Performance marketing

Consumer acquisition

Stakeholder management

Project management

Communication

English proficiency

Educación

Bachelors in Marketing

Descripción del empleo

This confidential Philippine fintech client seeks a Marketing Manager to lead its Philippines market strategy, brand growth, and multi-channel campaigns. You will collaborate with regional teams, manage internal and external partners, and ensure campaigns align with local advertising standards.

The role requires a senior markeitng leader with 6–10 years of experience, strong digital and performance marketing skills, and proven leadership. A Filipino national with English proficiency is preferred.