Marketing Head

Cepat Kredit Financing Inc.; Pasig; On-site; PHP 2,009,000 - 3,125,000; Full time

Job summary

Cepat Kredit Financing Inc. is seeking an experienced Marketing Division Lead in the Philippines to drive growth, align campaigns with business goals, and oversee branding across multiple channels.

You will manage teams, develop strategic plans, and build strong relationships with clients and partners to support sales objectives and market expansion.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Advertising, Communication, Management, or a related field.
• At least 5 years of relevant experience in marketing, brand management, campaign management, digital marketing, client acquisition, or business development.
• Proven leadership experience in managing marketing or creative teams, campaigns, and cross-functional initiatives.
• Strong knowledge of marketing strategy, brand management, market research, client acquisition, digital marketing, campaign analytics, and customer engagement.
• Must be strategic, analytical, creative, results-oriented, and an effective communicator, with experience in financial services, lending, banking, fintech, or other sales-driven industries considered an advantage.

Responsibilities

• Lead and manage the overall Marketing Division, including Marketing and Creatives, to support brand growth, client acquisition, client retention, and sales objectives.
• Develop and implement strategic marketing plans and multi-channel campaigns aligned with company goals, target markets, business priorities, and sales directives.
• Oversee market research, customer insights, campaign performance, brand positioning, and marketing analytics to identify opportunities and improve marketing effectiveness.
• Manage and develop marketing teams through leadership, coaching, performance monitoring, resource planning, and cross-functional collaboration.
• Build strong relationships with clients, loan consultants, partners, industry stakeholders, and external networks, while representing the company in relevant events and business engagements.

Skills

Leadership

Strategic thinking

Analytical skills

Creative mindset

Communication

Brand management

Digital marketing

Campaign analytics

Market research

Client acquisition

Education

Bachelor's degree in Marketing

Tools

CRM software

Google Analytics

Marketing automation

Job description

Job Description

• Lead and manage the overall Marketing Division, including Marketing and Creatives, to support brand growth, client acquisition, client retention, and sales objectives.
• Develop and implement strategic marketing plans and multi-channel campaigns aligned with company goals, target markets, business priorities, and sales directives.
• Oversee market research, customer insights, campaign performance, brand positioning, and marketing analytics to identify opportunities and improve marketing effectiveness.
• Manage and develop marketing teams through leadership, coaching, performance monitoring, resource planning, and cross-functional collaboration.
• Build strong relationships with clients, loan consultants, partners, industry stakeholders, and external networks, while representing the company in relevant events and business engagements.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Advertising, Communication, Management, or a related field.
• At least 5 years of relevant experience in marketing, brand management, campaign management, digital marketing, client acquisition, or business development.
• Proven leadership experience in managing marketing or creative teams, campaigns, and cross-functional initiatives.
• Strong knowledge of marketing strategy, brand management, market research, client acquisition, digital marketing, campaign analytics, and customer engagement.
• Must be strategic, analytical, creative, results-oriented, and an effective communicator, with experience in financial services, lending, banking, fintech, or other sales-driven industries considered an advantage.